Senior Manager, Employee Communications

About the team

Zillow Group’s Employee Communications team informs, inspires and engages all Zillow employees (Zall), ultimately guiding them to deliver on business strategies and become external advocates for the company.

As a Senior Manager, Employee Communications, you’ll lead Zillow’s companywide storytelling engine by developing integrated campaigns and moments that move employees from awareness to understanding to action, and ultimately advocacy. This role owns the strategy, execution, standards and evolution of Zillow’s most visible employee communications channels, ensuring employees understand where we’re going, why it matters, what it means for them and how to take action.

You’ll shape cohesive companywide narratives tied to business priorities and major company moments, while building scalable leader toolkits so messages land consistently across teams.

About the role

This is an opportunity to help shape the future of employee communications at Zillow Group and build a more proactive, scalable company-wide communications model.

You’ll partner with senior leaders and cross-functional teams to translate Zillow Group’s business strategy into a clear, compelling companywide narrative, so employees understand priorities, tradeoffs, and what success looks like. As a Senior Manager, you’ll bring strong editorial instincts, campaign strategy expertise, and a data-informed mindset to a team that values progress, purpose, and forward momentum.

This role combines strategic planning and hands-on leadership. You’ll set the company communication rhythm, lead high-visibility company moments, and personally drive the highest-priority narratives while empowering your team to deliver consistently at scale. This role is intentionally hands-on. While you’ll lead strategy and set direction for companywide employee communications, you’ll also personally plan, create, and deliver Zillow’s most visible employee communications and campaigns. As the team continues to grow, you’ll help establish systems and standards that allow the work to scale.

You Will Get To:

• Help establish the Zall Communications team, which is responsible for the company-wide editorial calendar and daily content execution

• Own the strategy and execution of companywide employee communications campaigns, including regular video series, business updates, employee advocacy campaigns, and more

• Design integrated storytelling arcs that connect business priorities across channels, moments, and audiences

• Serve as the primary hands-on owner for Zillow’s most visible employee communications — writing, editing, shaping narratives, and driving execution end-to-end when needed

• Lead internal messaging for major company moments, including Zall Hall (All Hands meetings), quarterly earnings communications, and other high-impact updates, personally driving narrative development, content creation, and execution to ensure clarity, consistency, and confidence

• Develop reusable templates, toolkits, and playbooks that enable leaders at scale (SVP, VP, Director, and Manager) to communicate key messages with clarity and consistency

• Ensure communications and campaigns are executed consistently across platforms  by setting channel standards, guardrails, and quality checks — so employees know where to look, what to trust, and what to do

• Measure communication effectiveness, track performance, and apply learnings to continuously improve impact

• Balance speed and quality in fast-moving moments, making informed decisions and moving work forward even when inputs are incomplete

This role has been categorized as a Remote position. “Remote” employees do not have a permanent corporate office workplace and, instead, work from a physical location of their choice, which must be identified to the Company. U.S. employees may live in any of the 50 United States, with limited exceptions.

In California, Connecticut, Maryland, Massachusetts, New Jersey, New York, Washington state, and Washington DC the standard base pay range for this role is $144,800.00 - $231,200.00 annually. This base pay range is specific to these locations and may not be applicable to other locations. In Colorado, Hawaii, Illinois, Minnesota, Nevada, Ohio, Rhode Island, and Vermont the standard base pay range for this role is $137,500.00 - $219,700.00 annually. The base pay range is specific to these locations and may not be applicable to other locations.

In addition to a competitive base salary this position is also eligible for equity awards based