Associate Marketing Manager, Ready to Drink

Requisition ID: 38252 

At Molson Coors, we tackle big challenges and defy the status quo.  With a proud legacy of excellence, an incredible portfolio of beer, flavored alcohol beverages, spirits, and non-alcohol brands, and a bold vision for our future... we’re on the path to transforming the beverage industry.  That requires remarkable individuals who are curious, tenacious, and never afraid to fail forward.  

 

We seek, value and respect everyone’s unique perspectives and experiences knowing that we are stronger together.  We collaborate as a team and celebrate each other’s successes.  

Here’s to crafting careers and creating new legacies.  

  

Role Highlights:     

  

In the role of Associate Marketing Manager for Monaco, you’ll help build an iconic brand that’s shaping culture and changing the way consumers enjoy Ready to Drink, Flavored Alcoholic Beverages. To help you do this and grow your career, you will participate in the Associate Marketing Manager Rotational program that focuses on building breadth of marketing experiences in a holistic way, starting with Monaco.    

  

You will be responsible for executing key programs that make more people want to hang out with us and drive the brand’s growth into the future. 

  

What You’ll Be Brewing: 

  

• Marketing Activation 

• Responsible for developing and executing through-the-line marketing activation and partnership programs 

• Liaise with Field Marketing, Shopper Marketing and key sales stakeholders to drive retail performance in key markets and channels for activation programs 

• Assist in the development of brand activation strategy and marketing plans, including inputs for annual planning process 

• Commercial Fluency 

• Collaborate with Sales Operations and Shopper Marketing to create product sell stories, retail tools and distributor engagement tactics 

• Demonstrate ability to build relationships across the organization inclusive of field/sales teams, as well as our distributor network and agency partners 

• Deliver effective visual presentations, socialize information and ideas and have good active listening skills in order to drive influencer across the organization 

• Analytical Foundations & Business Management 

• Responsible for using various internal and external business and retail analytics tools to analyze business performance and develop impactful insights, including monthly business performance reports and supporting strategic initiatives 

• Work with Finance to maintain accuracy of budget and expenditures to meet financial expectations as well as tracking and forecasting 

• Knowledge of three-tier system and alcohol beverage route to market preferred