Sr. Category Development Manager - ADUSA
Kimberly-ClarkAbout the role
Job Description
You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU.
The Sr. Category Development Manager (CDM) is responsible for translating category management principles into action through data analytics and consumer/shopper insights. The primary focus is to support the Family Care business for ADUSA (Ahold-Delhaize). You’ll work with the cross functional team to deliver our dollar share, and net sales commitments by conducting advanced analytics and developing data driven strategies, recommendations, and tactics utilizing internal data, syndicated data, panel and shopper data. The Sr. CDM will assist in developing comprehensive category strategies focused on shopper centricity, enabling greater sell-thru and market share gains.
In this role, you will:
- Become a subject matter expert in assigned category and provide thought leadership to customer and internal sales team
- Use principles of Category Management to inform recommendations for category and brand growth and leverage information to grow customers category
- Conduct strategic category and channel analyses and reports, incorporating appropriate resources. Filter through several data sources to build strategies that drive superior results
- Perform strategic competitive analyses by category and brand to capture trends, opportunities and challenges for core business areas
- Develop strategic business plans, vision, tactics and strategies for achieving category growth
- Stay current on consumer trends for various retail channels.
- Use knowledge of shopper and consumer to recommend optimal category assortments, flows, adjacencies, cross merch opportunities, etc.
- Provide insight and perspective of the various channel dynamics on assigned categories
- Monitor channel shifting and the associated trends reflected in the marketplace.
- Form perspective on omni-channel purchasing behaviors (e.g. P2P, B&M vs Ecom, site to store, etc.)
- Understand how online purchase behaviors differ from those in-store and how we can capitalize on those differences
- Effectively manage workload and partnerships with key stake holders across multiple customers and internal teams
About Us
Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.
At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.
Led by Purpose. Driven by You.
About You
You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring. You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.
In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:
- Bachelor’s degree
- 5+ years working in Category Management and/or in a role requiring a high level of analytical capabilities
- Experiences with:
- Synthesizing large amounts of data (e.g. Shopper Research, POS, loyalty, etc.) into actionable insights
- Using knowledge of shopper and consumer to recommend optimal category assortments, flows, adjacencies, cross merch opportunities, etc.
- Building in-store category innovation into all category leadership discussions (e.g. aisle reinvention, store of the futur
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