AVP Regional Insurance Manager

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Business Descriptor

Within International Wealth and Premier Banking (IWPB), we serve 41 million customers globally, including 6.7 million who are international, from retail customers to ultra high net worth individuals and their families. We help our customers to take care of their day-to-day finances and to manage, protect and grow their wealth. Our international network and breadth of expertise enable us to deliver on HSBC’s purpose of opening up a world of opportunity by providing our customers with borderless banking and world-class wealth management through best-in-class, mobile-first capabilities and exceptional people. Our key areas of operations include Retail Banking and Wealth Management, Asset Management, Global Private Banking and Insurance.

 

Job Purpose

Deliver clients’ protection and wealth needs by driving life insurance sales to unmapped clients across the region. The jobholder will execute the HSBC Sales Process end-to-end—prospecting, needs analysis, solution recommendation, application-to-issuance follow-through and post-sale servicing—while maintaining high standards of suitability, conduct and customer outcomes.

This role is a specialist insurance sales role within International Wealth & Premier Banking (IWPB). Success is measured on personal sales performance and quality outcomes.

 

Principal Accountabilities

1) Impact on the Business / Function

• Own and deliver individual life insurance sales targets through effective sourcing and conversion of unmapped client opportunities.
• Build and manage a disciplined pipeline: lead qualification, appointments, fact-finds, proposals, submissions, underwriting requirements and issuance.
• Perform protection gap analysis and recommend suitable solutions aligned to client needs, affordability and risk considerations.
• Execute sales activities strictly in line with the HSBC Sales Process and required documentation standards.
• Maintain accurate case tracking and provide timely MI on sales funnel progress, conversion, issued business and persistency/quality indicators.

Typical measures (individual):

• Policies issued / premium / APE (as applicable locally)
• Product mix: Maintain a desired and healthy mix of ULIP and Traditional life insurance sales (balanced mix in line with proposition, customer needs and suitability standards)
• Conversion rates (lead→meeting, meeting→submission, submission→issuance)
• Activity metrics (calls, appointments, follow-ups)
• Quality outcomes (file checks, suitability pass rate, complaint rate, cancellation/free-look rate, persistency)

 

2) Customers / Stakeholders

• Proactively contact unmapped clients via approved lead sources/campaigns and conduct professional protection reviews.
• Explain recommendations clearly, including key product features, risks, exclusions, charges and commitments, enabling informed client decisions.
• Work closely with internal stakeholders (operations, underwriting, product partners/manufacturers and relevant IWPB stakeholders) to progress cases efficiently and deliver a smooth client experience.
• Capture and share market/client insights (objections, competitor positioning, process pain points) with relevant stakeholders to improve proposition and execution.
• Deliver fair outcomes and maintain conduct that supports orderly and transparent financial markets.

 

3) Leadership & Teamwork (Individual Contributor)

• Act as a strong collaborator within IWPB, partnering with stakeholders to unblock cases and improve turnaround time and client outcomes.
• Be accountable for personal performance and continuous improvement—bring solutions, not problems, and share practical learnings informally with peers when helpful.
• Act as an ambassador for HSBC with high professional standards, inclusive behaviours and a client-first mindset.

(Removed/avoided people-management wording such as “coach PRMs”, “deliver training sessions”, “manage team needs”.)

 

4) Operational Effectiveness & Control

• Ensure all sales activity complies with IWPB policy standards, local regulations and regulatory expectations covering:
• needs-based selling and suitability
• financial promotions/client communications
• application accuracy and