GIS Industry Solutions Manager - Conservation, Natural Resources & Environmental Management

<p><strong>Overview</strong></p> <p>Leverage your experience in the conservation, natural resources, and environmental disciplines in both the government and nonprofits market segments to identify, craft, and execute marketing campaigns that support targeted goals and objectives. Develop and oversee the execution of global go-to-market strategies to drive growth in new and existing markets in the environmental and natural resources domain, and specifically the disciplines of environment, conservation, and natural resources management. Your objective is to drive awareness and demand in target markets by positioning Esri GIS technology as uniquely suited to address existing and emerging industry challenges and opportunities. You will collaborate closely with teams in business development, corporate marketing, professional services, solutions, and software development&nbsp;to align industry trends with Esri technology&nbsp;for&nbsp;current and future demand.</p> <p><strong>Responsibilities</strong></p> <ul> <li>Identify emerging trends and workflows in the conservation, natural resource management, and environmental disciplines that Esri technology can support market development</li> <li>Assist in identifying trends in the market that Esri can leverage to gain market share and revenue</li> <li>Develop and execute market plan; provide metrics for success by monitoring results and making necessary adjustments in a timely manner</li> <li>Present a public face of Esri through blogs, social media, and presentations</li> <li>Establish and maintain relationships with trade associations, user groups, and industry thought leaders that further Esri’s mission</li> <li>Establish ongoing communication with business development teams so execution of plan can be coordinated with sales activities</li> <li>Work to develop an ecosystem of business partners that can amplify the Esri footprint in the environment, conservation, and natural resources markets</li> <li>Create, manage, and execute campaign tactics and related internal communications to meet integrated campaign success goals</li> <li>Represent and manage Esri’s presence at industry-related conferences, trade shows, seminars, and other events domestically and internationally</li> <li>Align and collaborate with multiple Esri teams including marketing, sales, product development, international distributors, training, and partner teams to successfully deliver campaigns and qualified leads</li> <li>Collaborate across business development and professional services teams for identification of industry-specific solutions requirements and the development of industry offers</li> <li>Develop and maintain a strong user community through printed material, on-line forums, conferences, webinars, and user groups