Sr. Consultant, Commercial Marketing Strategy & Innovation

If you’re passionate about becoming a Nationwide associate and believe you have the potential to be something great, let’s talk. At Nationwide®, “on your side” goes beyond just words. Our customers are at the center of everything we do and we’re looking for associates who are passionate about delivering extraordinary care.

Join Our Team as a Visionary Leader in Commercial Strategy, Innovation, and Insights Marketing!

Are you ready to fuel marketing growth in commercial and specialty insurance? As the Commercial Strategy, Innovation, and Insights Marketing Leader, you'll be at the forefront of driving transformative marketing strategies and pioneering innovation projects across Standard Commercial, Agribusiness, Excess & Surplus, and Specialty Insurance.

What You'll Do:

• Spearhead initiatives that fuel growth and position Nationwide as the premier specialized protection carrier in commercial and specialty markets.
• Leverage cutting-edge insights and innovative approaches to craft and execute targeted marketing strategies that set us apart and make a lasting impact.
• Support the Office of P&C Innovation for Marketing, championing research, best practices, and capability-building.
• Ensure operational consistency across teams, aligning with business objectives and delivering measurable growth.
• Hire, lead and inspire a talented Marketing Consultant, fostering a culture of excellence and innovation.

What We're Looking For:

• Excellent communication and collaboration skills to work effectively across teams and with senior leadership.
• A strategic thinker with a proven track record in marketing strategy and innovation.
• Experience in the insurance industry, particularly in commercial and specialty markets.
• Strong leadership skills with the ability to drive initiatives and inspire teams.
• Expertise in leveraging insights and innovative approaches to enhance market differentiation.

Reporting directly to the VP of Business Solutions Marketing, you'll have the opportunity to lead and inspire a talented Marketing Consultant. Together, you'll drive Nationwide's marketing excellence to new heights.

Candidates located near a Nationwide campus will collaborate in office 2 days per week and enjoy the flexibility of remote work the remaining days.

Compensation Grade: H3

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Job Description Summary

Are you ready to put your marketing savvy, communications skills and data driven approach to work for one of the top brands in the insurance and financial services industry? If you want to influence a large marketing investment spend, drive business growth and profitable results using the best in class marketing technology, we want to hear from you!

As a Senior Consultant, you'll lead the development and execution of marketing strategies using highly advanced marketing principles. You will execute on future business or marketing needs driven by quantitative data/research, competitive insights and/or consumer behaviors. Additionally, we'll count on you to ensure a strong focus on end-to-end customer experience, delivering exceptional customer experience overall.

Job Description

Key Responsibilities:

• Leads in the development and execution of strategies and plans that ensure long term sustainable growth of the business. Synthesizes data and uses this understanding to support identification and innovation of business building solutions.

• Leads sophisticated projects and processes within area of responsibility to deliver results with multiple target completion dates and shifting priorities.

• Implements digital and traditional marketing tactics and media, including creative development process, planning, and execution.

• Leads creative development and provides specific feedback on look and feel and develops strong creative briefs.

• Monitors emerging innovative trends in content, design and marketing tactics

• Reviews and analyzes customer insights and analytics and tools to understand and forecast market, competitor and customer needs and behavior. Helps to define appropriate target audiences, evaluate sufficiency, and effectively get results with data-based decisions.