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Senior Manager, Content Marketing
GranicusUnited States (Remote), United StatesRemotefull_timeVerifiedPosted 21 Jun 2023
💰 $110,000/yr($86,000/yr – $110,000/yr)
About the role
The Company Serving the People Who Serve the People Granicus is driven by the excitement of building, implementing, and maintainingtechnology that is transforming the Govtech industry by bringing governments and its constituents together. We are on a mission to support our customers with meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn. Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers power an unmatched Subscriber Network that use our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve—driving meaningful change for communities around the globe. Want to know more? See more of what we do here.
Do you want a role with a creative, results-driven, fun, and innovative marketing team? This position is your opportunity to join Granicus, the fastest-growing software provider for the public sector. This role will be integral to executing the marketing team’s strategic campaigns and will be responsible for research, writing, and editing a wide range of content from in-depth guides to blogs as well as managing the writing team.
You will be a part of a hard-working team that values individual drive and initiative, as well as teamwork and comradery. At the end of every day, you will know that your work makes a difference. Our products and services improve the efficiency of government and the quality of people's lives, and you can join us in this important work.
This role requires unparalleled writing and editing skills, flexibility, attention to detail, organization, consistent follow-up, and the ability to prioritize in a fast-paced and dynamic environment. The strongest candidates will have excellent communication and relationship-building skills and an enthusiasm for the public sector and technology. The Senior Manager of Content Marketing will report to the Director of Marketing Communications and will work closely with all areas of the marketing team.
Do you want a role with a creative, results-driven, fun, and innovative marketing team? This position is your opportunity to join Granicus, the fastest-growing software provider for the public sector. This role will be integral to executing the marketing team’s strategic campaigns and will be responsible for research, writing, and editing a wide range of content from in-depth guides to blogs as well as managing the writing team.
You will be a part of a hard-working team that values individual drive and initiative, as well as teamwork and comradery. At the end of every day, you will know that your work makes a difference. Our products and services improve the efficiency of government and the quality of people's lives, and you can join us in this important work.
This role requires unparalleled writing and editing skills, flexibility, attention to detail, organization, consistent follow-up, and the ability to prioritize in a fast-paced and dynamic environment. The strongest candidates will have excellent communication and relationship-building skills and an enthusiasm for the public sector and technology. The Senior Manager of Content Marketing will report to the Director of Marketing Communications and will work closely with all areas of the marketing team.
What your impact will look like here
- Research, report, and write everything from blogs to in-depth guides.
- Manage the corporate brand voice on all marketing projects by creating focused and targeted messaging, contributing to the company’s current and future positioning.
- Communicate and collaborate cross-functionally to ensure the success and completion of marketing-related projects.
- Manage a team of writers.
- Identify and interview thought leaders in the public sector about government trends, successes, and future innovations.
- Review and produce content that builds stronger relationships with clients and prospects and drives them to action.
- Develop editorial calendar, delegate tasks, and ensure deadlines are met.
- Manage the content production cycle including writing, proofreading, editing, formatting, publishing, and promoting.
- Measure and report the performance of all content.
- Maintain a solid understanding of the company’s core business and target audiences in the US, UK, Australia/New Zealand, and Latin America/Caribbean.
- Identify trends and optimize performance based on insights.
- Innovate, test new ideas, and support the execution of new content tactics.
- Oversee guest bloggers and freelance writers when needed.
You will love this job if you have
- You have experience working with public sector entities.
- You have a degree in Journalism, a related field, or relevant experience.
- You have 8+ years of Marketing or Communications experience.
- You have 5+ years of leadership experience.
- You demonstrate excellent written communication and presentation skills.
- You possess the ability to work well in a fast-paced environment where functioning autonomously and collaborating as part of a team is equally important.
- You communicate and collaborate well with internal stakeholders within the organization.
- You are a self-starter with the curiosity to expand the scope of assigned projects and tasks as needed.
- You have previous experience creating strong downloadable
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