Product Marketing Manager, 4+ years of experience

Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.

The Revenue Product team drives innovation and performance across our advertising platform, empowering businesses to achieve success and measurable growth through advertising on Snap. Our team combines Ads Product Management, Product Marketing, Marketing Science and Measurement, and Solutions Engineering to build solutions that deliver impactful results for advertisers. We ensure Snap's ad products are effective, efficient, and customer-centric, enabling businesses to connect meaningfully with our global community.

The Product Marketing team uses creativity, market research, and insights to optimize and inspire roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow.

We’re looking for a Product Marketing Manager to join our Revenue Product team at Snap Inc!

What you’ll do

• Support go-to-market planning and execution for products within Snap’s Revenue Product verticals, such as Brand & Creative, Direct Response/Apps, Core/API, and SMC solutions

• Gather advertiser feedback and market insights to inform product development

• Contribute to product positioning, messaging, and activation strategies

• Collaborate with cross-functional teams to support product launches

• Assist with development of internal enablement materials and sales communications

• Monitor GTM performance and assist with post-launch optimization

Knowledge, Skills & Abilities

• Foundational understanding of digital advertising products and advertiser needs

• Clear and concise communicator with the ability to simplify complex ideas

• Collaborative team player able to support cross-functional initiatives

• Organized and detail-oriented with strong project execution skills

• Able to manage competing priorities with minimal oversight

Minimum Qualifications

• BS/BA degree or equivalent years of experience

• 4+ years of experience in product marketing, product strategy, or other relevant digital marketing or advertising roles

Preferred Qualifications

• Experience supporting GTM efforts for advertising or technology products

• Familiarity with advertising measurement tools and ad platforms

• Ability to analyze feedback and data to inform marketing strategy

• Comfortable with data analysis and visualization using tools like Looker or similar platforms

If you have a disability or special need that requires accommodation, please don’t be shy and provide us some information.

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office 4+ days per week. 

At Snap, we believe that having a team of diverse backgrounds and voices working together will enable us to create innovative products that improve the way people live and commun