Chain Account Specialist (Food Broker)
Affinity GroupAbout the role
BROAD FUNCTION AND SCOPE OF POSITION:
The Chain Account Specialist is responsible for developing and executing customized selling strategies for assigned multi-unit chain restaurant accounts. This role requires a minimum of 3 years of wholesale foodservice experience, with outside sales account management experience required. Culinary experience is a plus.
This position reports to the market Executive Vice President and requires prior experience in outside sales (preferred), account management, relationship management, direct or indirect sales, business development, or business-to-business sales. The ideal candidate is collaborative yet capable of operating independently, prioritizing daily activity with minimal oversight.
Success in this role depends on a savvy, consultative selling approach that builds trust, delivers value, and drives long-term partnerships with multi-unit chain customers.
PRINCIPAL RESPONSIBILITIES:
Sales Strategy & Business Development
- • Develop and execute customized business selling strategies for assigned multi-unit chain restaurant accounts.
- • Prospect and hunt for new business within a defined territory of accounts, supported by Marketing and Business Intelligence resources.
- • Influence key decision-makers and stakeholders without direct authority in multi-unit restaurant chains.
- • Maintain a strong understanding of product differentiators and the competitive landscape to drive strategic selling conversations.
Chain Account & Relationship Management
- • Establish strong relationships and demonstrate a consultative selling approach with key stakeholders and decision-makers at multi-unit chain restaurant organizations.
- • Develop trust-based partnerships with chain accounts through solution-based selling and consistent engagement.
- • Act as a strategic resource to chef-driven, culinary, and operational teams within chain restaurant organizations.
Sales Execution & Customer Solutions
- • Develop creative, customer-focused solutions for restaurant chefs, culinarians, and on-site operators.
- • Prepare or learn how to properly cook food products and design menu combinations in support of the selling cycle.
- • Collaborate with local market leadership and cross-functional sales support teams to execute a robust market penetration strategy.
Pipeline Management, CRM & Forecasting
- • Maintain detailed and accurate CRM records, logging every customer interaction and sales activity.
- • Manage sales pipeline and activity with the ability to accurately forecast performance.
- • Utilize CRM insights to evaluate what strategies are working and identify opportunities for improvement.
KNOWLEDGE, SKILLS, AND ABILITIES:
- Minimum 3 years of foodservice experience required.
- Proven experience in sales and business development, including calling on key accounts, prospecting, and pipeline management.
- Strong discipline and ability to develop, execute, and follow a structured sales plan.
- Demonstrated ability to influence others and drive change without authority.
- Relationship-focused professional with a proactive, positive attitude.
- Strong teamwork skills with the ability to partner across diverse teams and remain highly teachable.
- Must possess a valid driver’s license with a clean motor vehicle record; position requires daily travel by personal vehicle.
COMPETENCIES
- Consultative Selling:
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