Senior Group Sales Manager

We’re Sonesta International Hotels.
The 8th largest hotel company in the U.S.—and growing fast.

An epic blend of full-service and focused hotels in major cities, Sonesta’s uniquely diverse portfolio of owned, managed, and franchised properties makes us everywhere you want to be. Driven by the human side of hospitality, we deliver service with passion, loyalty with purpose, and experiences that truly connect.

Together We Thrive—bringing quality, value, and amazing hospitality to every guest, every stay, across 1000+ properties in eight countries and counting.

Job Description Summary

The Senior Group Sales Manager is responsible for representing the company to customers, the public, government, and other external sources. This person will be responsible for the development and performance of all sales activities in their assigned market. Listen to customer needs, analyze this information and create tailored proposals. Negotiate and close sales while meeting/exceeding sales targets. Earn business through tailored proposals, quality and timely service in a pleasant and friendly manner. Work with management throughout the hotel and the Company.

Job Description

The Senior Group Sales Manager (SM) is a fully on-site position that develops strategy for and initiates potential business account interest, solicits and negotiates contracts for hotel business for a specific assigned market(s). The SM develops sales plan and strategy in order to meet or exceed room night and other revenue goals. SM manages and negotiates account details and contracts so that all pertinent aspects of solicitation and closing are complete and documented. The SM communicates and plans for operations departments and participate in servicing account and formulates programs and submits formal sales proposals to prospective customers and lead on-site inspections by customers, entertains customers, perform outside sales calls to develop leads. The SM attends trade shows/events and makes personal calls on customers that may involve travel within the United States, dependent on assigned markets.

Essential Elements:
•    Establishes client base of organizations, associations, and social businesses through direct outside and inside sales effort for the purpose of securing business for the hotel to ensure that predetermined sales expectations are met or exceeded.
•    Maximize efforts towards productivity, identify problem areas and assist in implementing solutions.
•    Solicit new and existing accounts to meet/exceed revenue goals through telephone solicitation, outside sales calls, site inspections, and written communication. Attend trade shows, community events, and industry meetings.
•    Initiate and follow up on leads.
•    Maintain and participate in an active sales solicitation program.
•    Participate in the daily business review meetings, pre-convention meetings, training, and other sales-related meetings as required.
•    Attend all hotel required meetings and training.
•    Operate the Sales Department within the established sales expense budget.
•    Develop/maintain knowledge of market trends, competition, and customers.
•    Meet or exceed set goals.
•    Approach all encounters with guests and employees in an attentive, friendly, courteous, and service-oriented manner.
•    Maintain regular attendance in compliance with Sonesta standards, as required by scheduling, which will vary according to the needs of the hotel.
•    Maintain high standards of personal appearance and grooming.
•    Develop a complete knowledge of company sales policies and SOP's, and ensure knowledge of and adherence to those policies by the sales team.
•    Ability to assess/evaluate employee’s performance fairly.
•    Perform other duties as requested by management.
•    Most tasks are performed in a team environment with the employee acting as a team leader. There is minimal direct supervision.
•    Participate in required M.O.D. and Saturday office coverage if required by the hotel.
•    Ability to sit for prolonged periods of time.
•    Ability to move freely in all areas of the hotel.
•    Perform job functions with attention to detail, speed, and accuracy.
•    Prioritize, organize and follow up.
•    Be a clear thinker, remaining calm in resolving problems using good judgment.
•    Follow directions thoroughly.
•    Understand guests’ needs.
•    Maintain regular and punctual attendance.
•    Adhere to Sonesta grooming standards.
•    Uphold and exemplify Sonesta G.U.E.S.T Sonesta Standards.
•    Work cohesively with co-workers as part of a team.
•    Work with minimal supervision.
•    Maintain confidentiality of gue