Inside Sales Representative

Cleveland Brothers, the largest Cat® dealer in Pennsylvania, northern West Virginia and western Maryland, has an immediate opportunity for an Inside Sales Representative.  

 

Cleveland Brothers Equipment Co., Inc., your local Caterpillar dealership, is looking for a highly motivated self-starter to join our growing team of established and successful professionals.

 

Position Summary:

 

Find new customers by utilizing company provided third party databases- i.e. Dodge, IIR, etc. The Rental ISR will be the point person for all inbound customers without prior business history with CBEC. Attend trade shows & develop an understanding of the support needs of the customer for the PS Rental Dept. Work with the marketing department and identify  inactive and conquest accounts. This is a hunter position with the desire to learn and grow professionally. The ideal candidate will be resourceful, self starting, multitask capable, and a good communicator.

 

Primary Responsibilities: 

• Make a minimum of 5 outbound and 10 inbound calls per day
• Achieve New Customer Goals.
• Achieve Sales and Sales Lead Goals
• Upselling – Promote additional products, services, and equipment to existing and new customers.
• Post Rental Follow Up Calls- Calling customers after equipment has been returned to ensure customer satisfaction, address any concerns, and generate referrals for further opportunities.
• Point person for web and media-based rentals
• Attend Trade Shows for development of Power Systems Rental
• 100% of calls, leads, and opportunities reports to be completed CRM database (NAXT CE)
• Respond to customer calls or emails in a timely basis with a sense of urgency.
• Achieve Goals set for Rentals, New Customer Accounts, inactive Accounts, Sales (new or used for allied or CAT machines within scope of responsibility)
• Develop a database of customers, companies, competitors and project information.
• Use various reporting services, association contacts and other database means to prepare for upcoming projects in the area.
• Maintain good organization and time management skills for effective territory coverage.
• Assist in past due account collection.
• Keep a supply of sales tools including company brochures, product specification sheets, and promotional items on hand and utilize them creatively to meet customer demands.
• Work closely with Rental Coordinator & Salesmen to make sure all leads or rentals are completed timely.
• Assist Salespeople and coordinators in their functions
• Be the customer's problem solver, handling follow-up calls and customer problems effectively involving the Rental Manager or service department when necessary.
• Involved in local trade associations to network and further develop solid customer relationships.
• Provide some customer support as required after hours to maintain customer satisfaction.
• Present sales presentations as required. Verbal, Written or Power Point.
• Visit jobs sites with Outside Sales Representatives to learn application of product and customer needs

 

Skills, Knowledge, Qualifications: 

• Understand construction phases, job situations and project conditions to properly time contacting customer with rental product and application suggestions.
• Knowledge of entire rental fleet and ability to demonstrate equipment whenever appropriate to increase customer awareness of product's applications.  
• Negotiation- The ability to stay calm and address any concerns or negotiate terms that align with customer and company standards.   
• Active Listening – Understanding customer needs. Understanding the customer needs and aligning the needs of the customer to the appropriate equipment expresses in-depth knowledge of our product
• 4 year college preferred
• Great people skills & Written communication
• Proficient computer skills (i.e. Excel, Word, CRM)
• Inside and/or Outside sales experience
• Ability to call on active job sites when needed
• Ability to sit for long periods of time

 

Why Join the