Sr. Manager - Brand Marketing

Job Req ID: 106345 

Job Type: Full-time 

Work Category: Hybrid Telecommute 

Application Close Date: 09/19/2025 

Sponsorship: Not Available 

Compensation: $147300 - $220900 

 

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We are GALLO

We’re a family-owned company with a 90+ year legacy, that’s consistently recognized as a Glassdoor “Best Places to Work.” We have 130+ brands in our total alcohol beverage portfolio including wine, malt, spirits, and ready-to-drink beverages. We’re home to the #1 wine and spirits brands in the U.S. - Barefoot Wine & High Noon and are the official sponsors of the NFL, NHL, UFC, and PGA of America.

 

View our Corporate Values and Mission Statement here.

 

A Taste of What You'll Do

Join our dynamic team as a Brand Marketing Leader, where your expertise will drive the future of our iconic brands. We are seeking a passionate and innovative individual who will oversee marketing activities with a forward-thinking approach, guiding our brands towards success over a 12-18 month horizon. As a mentor and coach, you will empower your team to execute marketing strategies aligned with our P&L objectives, ensuring each brand fulfills its role in the marketplace.

 

You will be at the forefront of leading Agile marketing and IMP processes, participating actively in crafting and executing OGSM brand-level strategies. Your mastery of business drivers, coupled with insights into consumer, customer, and channel trends, will be crucial in steering brands towards achieving annual business objectives. With an eye for innovation, you will continuously explore new trends and competitive activities to enhance channel effectiveness and efficiency.

 

As an Outcome Owner, you will take charge of the agile marketing process, owning the timeline and process for the Integrated Marketing Planning Process (IMP), from business review to activation and optimization. Collaborate with the Marcomm Planner to develop IMP briefs and supervise the creation of activation briefs. Your contributions will be vital in shaping the Brand Strategic Positioning (BSP), identifying optimal consumer design targets, and defining brand positioning.

 

Manage the A&P budget for assigned brands, overseeing creative and communication strategies, campaign ideas, and media plans. Build and maintain relationships with external agencies to align with brand goals. Develop and communicate product attributes effectively to ensure consumer needs are met. Nurture your team's marketing skills, fostering growth and transferable skillsets within Gallo business units. Represent the business unit in cross-functional leadership forums, contributing to policy development and compliance with quality, environmental, and safety regulations.

 

What You'll Need

• Master’s degree plus 8 years of communications, finance, marketing, military, operations, supply chain/supply planning, process development, new product development, project management, process engineering, or sales experience reflecting increasing levels of responsibility; OR Bachelor’s degree plus 10 years of communications, finance, marketing, supply chain/supply planning, process development, new product development, project management, process engineering, or sales experience reflecting increasing levels of responsibility; OR Bachelor’s degree plus 7 years of Gallo experience reflecting increasing levels of responsibility; OR High School Diploma or State-issued equivalency certificate plus 14 years of communications, finance, marketing, military, operations, supply chain/supply planning, process development, new product development, project management, process engineering or sales experience reflecting increasing levels of responsibility.
• 3 years of supervisory or managerial experience. 
• Experience effectively presenting information to top management, public groups and boards of directors.
• Experience defining problems, collecting data, establishing facts, and drawing valid conclusions.
• Required to spend 25% of the time traveling in-market in order to conduct job duties.
• Required to travel to company offices, sites, and/or meeting loc