Senior Director, Brand Strategy

<div class="content-intro"><p><strong><span data-contrast="auto">About Us</span></strong></p> <p><span data-contrast="auto">At&nbsp;</span><strong><span data-contrast="auto">BGBx</span></strong><span data-contrast="auto">,&nbsp;we're&nbsp;driven by a simple idea: breakthrough thinking creates&nbsp;breakthrough&nbsp;impact. As an independent commercial solutions partner to pharmaceutical and life science companies, we bring together strategists, scientists, communicators, creatives, technologists, and data experts to tackle some of healthcare's most important challenges.</span><span data-ccp-props="{}">&nbsp;</span></p> <p><span data-contrast="auto">Our teams work across consulting and communications to help clients shape strategy, launch innovations, engage stakeholders, and drive meaningful results throughout the product lifecycle. The work is complex, fast-moving, and deeply connected to improving lives, creating opportunities for curious minds to make a real difference every day.</span><span data-ccp-props="{}">&nbsp;</span></p> <p><span data-contrast="auto">If you're energized by collaboration, inspired by innovation, and motivated by work that matters, you'll find a place to grow, contribute, and make a meaningful impact at BGBx.&nbsp;</span></p></div><p><strong>Senior Director, Brand Strategy</strong></p> <p><strong>Position Overview</strong></p> <p>The Senior Director, Brand Strategy plays a critical role in shaping and delivering insight-driven brand strategy across client engagements. This individual is responsible for leading strategic workstreams, developing high-quality strategic outputs, and partnering closely with cross-functional teams to translate complex data into clear, actionable direction.</p> <p>This role requires a balance of analytical rigor and creative thinking, with the ability to uncover meaningful insights, define strategic opportunities, and guide teams in developing compelling brand narratives. The Senior Director serves as a key strategic partner to internal teams and clients, contributing to both ongoing business and new business efforts, while also supporting the growth and development of junior team members.</p> <p><strong>What You’ll Do</strong></p> <p><strong>Lead Strategic Development</strong></p> <ul> <li>Conduct and synthesize market, customer, and competitive analyses to inform brand strategy</li> <li>Identify key questions, challenges, and opportunities that shape brand and business direction</li> <li>Develop clear points of view on brand po