Principal Product Manager, Marketing Technology Platform
ComcastAbout the role
Job Summary
We are looking for a Principal Product Manager to own product strategy and capability roadmaps for enterprise marketing technology platforms that support customer engagement, personalization, campaign orchestration, measurement, and communications at scale.This is a platform product management role focused on shaping the reusable capabilities that enable marketing, product, sales, service, and customer engagement teams across the enterprise. The role requires a product leader who can translate business priorities into clear platform capabilities, sequence those capabilities over time, and partner with engineering and architecture to move from roadmap strategy to delivery-ready work.
The right candidate has owned product decisions for enterprise MarTech or customer engagement platforms, including roadmap prioritization, capability sequencing, stakeholder tradeoffs, engineering partnership, and measurable outcomes.
Job Description
This position is ineligible for visa sponsorship. To be considered for this role, you must be legally authorized to work in the United States and not require sponsorship for employment now or in the future.
What You Will Own
You will own the strategy, roadmap, and prioritization for marketing technology capabilities that support customer engagement across channels. You will work within an evolving enterprise technology stack and help determine what capabilities should be built, improved, consolidated, deprecated, or sequenced over time.
You will partner closely with marketing, product, engineering, architecture, data, privacy, security, analytics, sales, and service teams to translate business needs into scalable platform capabilities.
This role requires clear product judgment: deciding what matters most, aligning senior stakeholders, making tradeoffs, and connecting platform investments to measurable business, customer, operational, and technical outcomes.
Core Responsibilities:
Own product strategy and capability roadmaps for enterprise MarTech and customer engagement platforms.
Translate business goals, customer needs, regulatory requirements, and operational constraints into reusable platform capabilities.
Break down broad business priorities into clear capability areas, roadmap themes, features, epics, and delivery-ready backlog.
Build roadmap structures that distinguish between existing platform capabilities, planned enhancements, and true new capability needs.
Sequence capabilities across near-term delivery needs and longer-term platform evolution.
Prioritize competing stakeholder needs across business, operations, analytics, technology, and customer experience partners.
Partner with engineering, architecture, data, privacy, and security teams to shape scalable, resilient, compliant solutions.
Structure roadmap work so it can connect to platform planning, Jira hierarchy, backlog readiness, and downstream execution.
Make explicit tradeoff decisions across build, buy, defer, consolidate, deprecate, and optimize options.
Identify capability gaps, platform duplication, operational friction, and opportunities to simplify the ecosystem.
Define success metrics and connect platform decisions to measurable business, customer, operational, or technical outcomes.
Lead roadmap governance, stakeholder alignment, and executive-level communication.
Use customer, business, platform, and performance data to inform roadmap decisions.
Bring practical understanding of AI-enabled product capabilities, including evaluation, governance, risk, and operational readiness.
Marketing Technology Responsibilities:
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