Senior Vice President, Digital Health + Wellness

ABOUT THE JOB  Are you a digital health leader and teacher? Zeno Group is seeking a fearless Senior Vice President to join our growing dynamic Health & Wellness practice. Zeno works with some of the world’s most innovative health companies from biotech to consumer health to associations.  
Our Digital work incorporates the full range of integrated media solutions including digital and social media strategy, digital influencer engagement, content creation, community management, and performance reporting. We utilize data-driven platforms to create memorable programs that educate and engage audiences while making the world a healthier place.  
This role is based in New York.  

Responsibilities:

• Demonstrate excellence in digital and social media strategy including content strategy, user experience within the digital ecosystem, paid media oversight and measurement strategy. 
• Leadership role within the digital health and wellness team and broader health & wellness practice. 
• Lead digital strategy and execution across major health & wellness clients. 
• Help to educate colleagues and clients about digital and social innovations in the health & wellness space. 
• Manage digital and social initiatives on behalf of healthcare brands. 
• Partner and collaborate with account, paid, influencer, creative and analytics specialists, and client counterparts. 
• Manage junior team members and provide needed oversight on day-to-day execution.  
• Demonstrate strong client management and relationship skills.  

Requirements:

• 10+ years of digital communications experience on health accounts at a communications agency. 
• Bachelor’s degree.   
• Experience creating and/or overseeing social media content strategy, channel strategy and overall digital ecosystem management. 
• Expert grasp of social media platforms such including Meta, X, LinkedIn, YouTube, TikTok and Threads.  
• Ability to teach and guide the growth of colleagues. 
• Knowledge of the health industry and its regulatory environment. 
• Multi-task, meet deadlines and handle the changing needs of clients. 
• Strong writing and analytical skills, with an ability to translate research and data into insights. 
• Track record of creative thinking and effective execution in digital and social media, and translating results into clear progress against goals for clients. 
• Understand integrated marketing directed toward key audiences including patients, HCPs, advocates, investors, etc. 

ABOUT USZeno Group is the fiercely independent and global, integrated communications agency, born from PR. We bring together the boldest and brightest talent to help clients across industries and sectors unleash the power of strategic communications. Guided by our "Fearless Pursuit of the Unexpected," we push the boundaries to achieve real business value and societal impact for clients. Winner of the industry’s most coveted awards including the 2024 PRWeek U.S. Outstanding Large Agency of the Year, 2023 PRWeek Purpose Agency of the Year, 2022 PRWeek Global Agency of the Year, 2022 PRovoke Best Large Agency to Work For in North America and a three-time winner of PRWeek’s Best Places to Work. Zeno has also been previously recognized by the Cannes Lions International Festival of Creativity. Zeno is a DJE Holdings Company. ABOUT OUR BENEFITS Healthy, happy employees make Zeno better, so we have programs that support physical, mental and financial wellness. Our culture and benefits are designed to promote flexibility, celebrate diversity and support work/life balance. We offer a variety of medical, dental and vision insurance with prescription plans, as well as short and long-term disability. Our Be Kind to Your Mind program focuses on mental health, providing a paid subscription to Headspace and access to mental health providers and other services through a best-in-class employee assistance program. Employees are encouraged to bring their authentic self to Zeno and participate in our employee resource groups which build communities for sharing and support. And while we love our work, we believe in the restorative power of time off with generous vacation, paid holidays and self-care time. Employees are supported in their pursuit of financial wellness with a 401(k) plan, pretax flexible spending accounts, tuition assistance, life insurance and free access to a certified financial coach. And our unique ZenoFit program provides a monthly allowance to fund activities in your personal life that bring you joy and keep you healthy. These and other benefits are available to non-temporary employees in the US. 
Zeno Group is committed to diversity, equity and inclusion and proud to be an equal opportunity employer. We welcome and encou