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Commercial Strategy Intern - Summer 2024

WillowTree
United StatesinternshipVerifiedPosted 5 Feb 2024

About the role

Our Company

WillowTree, a TELUS International Company, partners with the world’s leading brands to help them tackle their thorniest challenges - be it launching new digital products, delivering personalized marketing at scale, or harnessing the power of data and AI to transform their business. These mission-critical initiatives aren’t solved by a single discipline. Great digital is a team game - it requires seamlessly combining strategy, engineering, design, data science, marketing, and more. Other firms have bolted on these capabilities - as digital natives, we’ve built them into our teams from Day 1. The result? Top and bottom lines that grow, alongside our client’s capabilities. Check out how we have impacted our clients' digital portfolios over the years.

In January 2023, WillowTree was acquired by TELUS International (Symbol: TIXT).  The combined company brings an unparalleled ability to deliver seamless, trusted, digitally-enabled experiences across any channel a customer might choose - be it mobile apps, websites, voice skills, chatbots, email, service agents, or associates.

Your Team

Our Business Development & Commercial Strategy organization rallies around three distinct areas in the client journey map: Prospecting, Pursuit, and Expansion. A few responsibilities across our team include: identifying new relationships and digital opportunities across multiple verticals, nurturing ongoing relationships with client partners, contracting agreements, writing proposals, pitching our services to prospective clients, helping to shape the client's digital ecosystem, and more. Our summer program gives current students the chance to innovate by contributing ideas and adding a new perspective to real client projects. To make sure you’re advancing in your craft, you’ll have plenty of opportunities to learn from fellow team members by discussing the latest trends in tech or gaining insights about creative methods of client engagements. 

Your Impact

  • During the sales process, you'll collaborate with a team to identify opportunities and build digital visions that excite prospective clients
  • Hands-on experience by working on real client work -- you'll collaborate with a team to identify opportunities and build digital visions that excite prospective clients and make technology decisions that consider client needs and WillowTree’s in-house capabilities. Work with potential and existing clients to define digital products and develop creative solutions -- help frame business/technical needs, project scope
  • Conduct and analyze desk and secondary research, interview users, and collaborate closely with Designers, Engineering and Strategy team members to ideate on and identify unmet needs, competitive whitespaces and craft comprehensive digital strategies
  • Can construct an argument for a new digital direction, based on lean research methodologies, customer interviews, or industry inspiration 
  • Combine technical plans and creative concepts into written proposals (RFP, etc.) for submission and presentations for pitches to C-level executives of Fortune 500 companies
  • Synthesize opportunities and solutions into compelling narratives through storytelling
  • Contribute to business case modeling and "what would need to be true?" exercises to connect the dots between product vision and business impact
  • Work alongside and be mentored by members of our executive leadership team
  • Excellent, proactive communicator who drives toward simplicity clarity in meetings and in written correspondence

*This is a hybrid position located in Charlottesville, VA, or Durham, NC. 

Your Background

  • Currently pursuing an Undergraduate degree in Business or Marketing and graduating in Winter 2024 or Spring 2025
  • Exposure to digital product/software strategy engagements
  • Experience working with external clients and stakeholders — including consulting, solutioning, and strategizing
  • Can clearly articulate business goals and link to digital or product vision
  • Dynamic experience and skill making presentations and pitches to stakeholders
  • You have a genuine enthusiasm and an eye for creativity that helps you craft solutions for brands and clients
  • Managed and facilitated project workshops, check-ins, timelines, and presentations

Bonus Points

  • Experience in a commercial or sales team— you get excited at the thought of landing a big deal!
  • Significant mobile and emerging technology industry knowledge
  • UX Research or ROI/metrics-informed design experience
  • You've led digital projects
  • Expert Keynote and/or Google Slides skills

P.S. Ev

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Company

WillowTree

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