Events and Demo Assets Manager, Americas Region

Job Title

Events and Demo Assets Manager, Americas Region

Job Description

In late January, we announced that Bridgefield Capital signed an agreement to acquire Philips’ Emergency Care business which includes leading brands and products like HeartStart AEDs, Intrepid and DFM100 monitor defibrillators, Tempus monitor and Tempus ALS systems, and Corsium and ECI informatics solutions. We expect the transaction to close at the end of 2025.

With Bridgefield’s support and building on our 40+ year legacy of growth and innovation in emergency medical technology, the Emergency Care business will continue passionately pursuing our mission of saving lives, lowering the cost of healthcare, and advancing the science of resuscitation while serving the public access AED, EMS, military, and hospital market segments.

In this role and as part of an agile company that has the dedicated resources needed to achieve its strategic goals, you’ll have every opportunity to become a part of the “NewCo” we are forming and grow both personally and professionally and potentially make an even bigger impact on the acute care space – as well as on the consumers, patients and healthcare workers who depend on these innovative life-saving solutions.

The Events Manager will plan, execute, and manage corporate events, trade shows, and commercial activities, ensuring they align with company goals and deliver top-tier marketing experiences. This role requires strong event management skills, excellent organization, and the ability to lead cross-functional teams to drive comprehensive pre-event, event, and post-event activities that achieve strong return on marketing investment (ROMI). Additionally, you will support the “NewCo” Commercial Events team with planning and logistics for numerous high-profile trade shows and internal events across North America each year.

Your role: 

• Event Planning and Execution: Coordinate and deliver world-class corporate and commercial events, including trade shows and internal gatherings, ensuring they are on time and on budget. Handle all aspects of pre-event, event, and post-event activities at a strategic level, within diverse and multicultural environments in the Americas Region. This includes vendor sourcing, contracts, relationship management, budget management, arrangement of team lodging room blocks and expense reconciliation. Ensure compliance with defined event processes and audit requirements.

• Marketing Integration and KPI Management: Collaborate with the Marketing team to create experiences that project the "NewCo" brand and align global marketing strategies with local objectives. Manage event registration, site builds, and reporting, including data analytics and trade show metrics to drive robust return on marketing investment (ROMI). Implement clear qualitative and quantitative KPI measurements for all types of events to demonstrate cost-effectiveness and resource deployment.

• Commercial Event Administration and Strategic Collaboration: Support commercial event planning and onsite logistics, including invoicing, payment, purchase order creation, and management. Optimize agency relationships and onboard new vendors. Ensure all products and solutions are represented per audience profile and competitive strategy and generate high-quality leads to support growth and correlate revenue.

• Demonstration Equipment Asset Management:  Manage inventoried demo equipment in a centralized location.  Maintain records and the process for tracking equipment loans, returns and associated logistics. 

You're the right fit if:

• You’ve acquired 3+ years of experience managing large events and processes across a complex organization

• Your skills include project management, organizational experience, Microsoft Office advanced user proficiency, strong written & oral communication skills and a strong technical aptitude. Additionally, strong experience at a multi-national corporation utilizing online systems such as SAP, Ariba, Salesforce or Cvent (preferred).

• You have a Bachelor’s degree (required), ideally in Hospitality, Events Management, Marketing, Public Relations, or related field.

• You must be able to successfully perform the following minimum Physical, Cognitive and Environmental job requirements with or without accommodation for this position.

• You’re an excellent communicator at many levels, a well-organized multi-tasker, skilled at working in a team with tight deadlines. Must be open to potential travel to the New Co HQ in Bothell, W