SVP / VP, Marketing

Aimé Leon Dore is looking for a SVP/VP, Marketing to join our team in New York, New York, reporting directly to the CEO. The SVP/VP, Marketing is responsible for leading and evolving Aimé Leon Dore’s global marketing strategy — connecting creative vision, cultural relevance, and commercial performance. Reporting directly to the Founder & Creative Director, this role oversees all facets of brand storytelling, campaign development, partnerships, and communications. 

The ideal candidate combines strategic vision with creative intuition, bringing a deep understanding of both brand-building and the cultural drivers that shape the modern luxury landscape. 

Duties and Responsibilities 

• Brand Strategy & Leadership
  • Define and execute ALD’s long-term brand and marketing strategy in alignment with business goals and creative direction.
  • Translate creative concepts into clear marketing initiatives that elevate the brand and drive measurable results.
  • Partner cross-functionally with Design, Product Development, Retail, and Digital teams to ensure cohesion across channels. 

• Campaigns & Content
  • Oversee the global marketing calendar, ensuring the timely and cohesive rollout of seasonal campaigns, collaborations, and product launches.
  • Partner with creative teams on concept development, production, and storytelling to ensure all assets reflect ALD’s aesthetic and values.
  • Manage seeding programs, PR activations, press releases, and events that strengthen brand visibility and engagement. 

• Partnerships & Community 
  • Lead the strategy for brand collaborations, cultural partnerships, and community initiatives.
  • Develop opportunities that authentically extend ALD’s presence in fashion, sport, and culture. 

• Performance & Budget Management 
  • Manage the marketing P&L and oversee all budget planning, ensuring efficiency and alignment with business priorities.
  • Leverage data, insights, and performance metrics to optimize strategy and identify growth opportunities.
  • Ensure accountability for ROI across campaigns, content, and channel investments. 

• Team Development & Culture
  • Build, mentor, and inspire a high-performing marketing organization.
  • Set clear objectives, guide professional development, and foster a culture of collaboration and creativity.
  • Drive alignment and communication across internal and external stakeholders. 

Qualifications 

• 10+ years of progressive experience in marketing, ideally within luxury, fashion, or lifestyle industries.
• Proven success developing and executing integrated marketing strategies across retail, digital, and experiential channels.
• Strong understanding of brand positioning, storytelling, and cultural impact.
• Demonstrated financial acumen, with experience managing multi-million-dollar budgets.
• Exceptional leadership, communication, and presentation skills.
• Bachelor’s degree required; advanced degree or multilingual ability preferred. 

Salary Range: $150,000 - $200,000

Aimé Leon Dore is from Queens, NY. With a strong focus on simple yet powerful design, we are driven to create timeless work by portraying an aesthetic that is uniquely our own.