Assistant Brand Manager Global Mass Fragrances
CotyAbout the role
Assistant Brand Manager - Global Mass Fragrances
Global Marketing - Consumer Beauty - NYC
COTY is looking for smart leaders who are fast and passionate.
As the Assistant Brand Manager, Global Marketing for US Mass Fragrances, you will join the Consumer Beauty team accountable for unleashing the full potential of the brand portfolio, driving the long-term sustainable growth agenda to deliver Coty’s strategic objectives. Our diverse, dual-gender fragrance portfolio includes iconic brands such as Nautica, Vera Wang, and Jovan. To be successful in this role, you must have the ability to think creatively and execute diligently as you support the team in ideating and launching innovation that achieves the team’s ambitions and strategies. Your key areas of responsibility will be the following:
- Creative Innovation: Participate in the creative ideation of concepts for new fragrance launches. Develop P&Ls and build briefs for R&D, packaging, and fragrance suppliers in support of these launches. Support execution of product and packaging design. Track copy and artwork approvals. Contribute to fragrance evaluation and recommendations.
- Collaboration: Attend regular meetings with creative, packaging, finance, R&D, PR, and operations as an active participant, ensuring program knowledge, good communication, and adherence to project timelines. Act as global liaison with marketing teams around the world to coordinate needs.
- Communication: Partner with internal creative team and external agencies to support the development of advertising and educational materials to support the brands and portfolio, including best-in-class digital, social, and ecomm assets.
- Trend Analysis: Monitor and evaluate the brand and portfolio performance, trends, and competitive landscape to strengthen the strategy and identify new opportunities.
- Strategy: Support portfolio growth strategy by contributing to analysis of brand prioritization, strategic profitability targets, packaging formats, geographies, channel mix requirements, partition coverage, and pricing indexes.
- Licensor Relationships: Support the ongoing partnerships with the brand licensors, including presentations, reporting, and creative approvals.
Minimum Qualifications:
- Undergraduate/Graduate Degree (Business/Marketing degree preferred)
- 2+ years Marketing experience (Beauty or CPG industry preferred)
- Available to come to the office as needed, in compliance with Coty omni-working schedule
- Demonstrated ability to exercise creativity in marketing, product development, and/or concept creation
- Strong attention to detail, record keeping, task management
- Self-starter with ability to act independently and develop strong relationships across the organization
WHAT WE OFFER
This is unique role with a genuine opportunity to make an impact. You’ll get to work in a diverse environment with a team of professionals who are passionate about the work they do and know how to have some fun along the way.
Coty’s global omni-working policy provides the option to work up to 50% of your month remotely. We believe that a more flexible philosophy of remote working will give everyone the freedom to choose what works for their individual circumstances and empower them to always perform at their best.
Per the NYC Vaccine Mandate, COVID-19 vaccinations are required to work in any Coty office, Retailer, or partner facility. You may find Coty’s NYC Covid-19 Vaccination Policy here.
ABOUT US
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