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Senior Product Manager, Supplier Advertising Platforms

Wayfair Inc.
United Statesfull_timeVerifiedPosted 8 Jan 2024

About the role

Senior Product Manager, Supplier Advertising Platforms

Wayfair believes everyone should live in a home they love. Through technology and innovation, Wayfair makes it possible for shoppers to quickly and easily find exactly what they want from a selection of more than 15 million items across home furnishings, decor, home improvement, housewares, and more. Suppliers are crucial partners in enabling Wayfair’s mission. Within Global Supplier Technology (GST), the Supplier Advertising team, owns the strategy, design, engineering, go to market, and analytics of Wayfair’s Supplier Advertising offerings, a key part of Wayfair’s growth trajectory.

At Wayfair, Advertising empowers suppliers to boost visibility of their products and brands on our platform. One of the biggest growth drivers for advertising will be enabling tens of thousands of suppliers to set up and run effective ad campaigns regardless of their prior advertising know-how. The Supplier Advertising Platform team is responsible for the platforms that ensure our ad marketplace runs as efficiently as possible throughout that growth. 

As the Senior Product Manager in this space, you will be responsible for the tooling, clients, and systems that power our high-volume, low-latency advertising auctions and machine learning models. That includes candidate generation, supplier pacing and targeting controls, and auction health measures to provide insights to internal users and suppliers on how to make the market more efficient.

Candidates for this position will be expected to comply with their team's hybrid work schedule requirements in Boston MA. 

What You'll Do

  • Partner with senior business and technology leaders to identify, understand, and solve the biggest technical challenges facing our growth trajectory.
  • Define the vision for candidate generation and auction health telemetry that will help internal and external users grow the ads business to 3x and beyond
  • Define product requirements in collaboration with cross-functional and cross-department teams, including the supplier experience, ad serving, and yield optimization teams.
  • Advocate for suppliers and equip leaders across business and technology with the necessary tools and data to grow the advertising business
  • Partner with engineering, partner product teams, data science / machine learning, economics, analytics, and others to identify platform needs and pain points to inform the vision and roadmap for ad platforms.
  • Partner with the engineering team to drive timely and smooth execution by performing sprint rituals like grooming, planning and retrospective.
  • Drive go to market for your products in partnership with internal or external stakeholders.
  • Build and maintain product roadmap along with constantly monitoring the success and measuring the impact of your products/features.
  • Influence the evolution of Wayfair's strategy for advertising offerings. 

What You'll Need

  • 5-7+ years building software products or infrastructure at scale with measurable impact and ideally across multiple platforms or workstreams.
  • Experience with advertising is preferred. 
  • Track record of effective partnership with engineering and data science to build high-impact, technical products with an ability to understand and push on system architecture to improve the product.
  • A customer-centric mindset with a strong ability to conduct rigorous customer (internal or external) interviews and convey the "why" behind decisions. 
  • Strong problem-solving and critical thinking skills, with a proven ability to dive deep into data and produce actionable insights.
  • Ability to keep up in highly technical conversations, with experience leading technical products and Ability to think and act both tactically and strategically, with experience leading cross-org initiatives.
  • Ability to work with and influence senior leaders (Director+) across various functional areas.

Assistance for Individuals with Disabilities

Wayfair is fully committed to providing equal opportunities for all individuals, including individuals with disabilities. As part of this commitment, Wayfair will make reasonable accommodations to the known physical or mental limitations of qualified individuals with disabilities, unless doing so would impose an undue hardship on business operations. If you require a reasonable accommodation to participate in the job application or interview process, please let us know by completing our Accomodations for Applicants form.

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Company

Wayfair Inc.

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