Advertising Systems and Automation Manager

The Advertising Systems and Automation Manager sits within Advertising Revenue Operations and serves as the technical owner and project manager of workflows, data structures, and enablement systems that support the digital advertising lifecycle.  This role bridges Ad Operations, Product, Sales, and Technology by designing, implementing, and maintaining scalable operational frameworks across productivity, CRM and OMS platforms.  

Be Part of What’s Next

Drive the systems and workflows that power digital advertising at scale. As the Advertising Systems and Automation Manager, you will design, optimize, and manage the operational infrastructure that supports the full advertising lifecycle across Hearst Magazines.

This role sits within Advertising Revenue Operations and partners closely with Ad Operations, Sales, Product, Technology, and Finance to ensure tools, workflows, and data structures are scalable, efficient, and aligned with business priorities.

About Hearst Magazines

Hearst Magazines’ portfolio of more than 30 iconic brands in the U.S.—including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, and Popular Mechanics — inspires, entertains, and builds new and bold experiences for an engaged and growing audience across digital, video, social and print, reaching nearly 130 million readers and site visitors each month. With sophisticated content creation, cutting-edge technology, and industry-leading data capabilities, we make media and products that move people across all platforms. We are a global media company that publishes nearly 200 magazine editions and 175 websites around the world—and together, we are shaping what’s next.

Key Responsibilities

• Lead project management for new workflows, system enhancements, and ad product launches
• Translate business and product requirements into scalable workflows across CRM, OMS, ad-serving, and productivity platforms
• Serve as the operational liaison across Advertising, Product & Technology, and Finance to align system capabilities and roadmap priorities
• Design, build, and maintain productivity tools and automations; act as system administrator for assigned platforms
• Develop documentation, playbooks, and training materials to support consistent adoption
• Provide subject matter expertise on CRM, OMS, and workflow tools, including best practices and data hygiene
• Identify operational risks and scalability gaps and recommend system-based solutions

Qualifications

• 4+ years of experience in digital advertising operations, revenue operations, or ad technology within a publisher, media company, or ad tech organization
• Experience supporting digital advertising campaigns within a media sales environment, including familiarity with the pitch-to-pay lifecycle
• Knowledge of ad operations workflows, trafficking, and campaign measurement
• Experience building workflows and automations in productivity tools (e.g., Airtable, Notion)
• Familiarity with CRM and OMS platforms (e.g., Salesforce, AdPoint)
• Strong process design, workflow automation, and systems-thinking skills
• Ability to translate business needs into structured operational and technical solutions
• Effective project management and cross-functional communication skills
• Detail-oriented with strong analytical and problem-solving capabilities
• Position is based in New York City with a hybrid schedule of 4 days per week in the office

Benefits

• Work with the Best: Collaborate with leading professionals across media, advertising, technology, and publishing.
• Grow Your Skills: Access training programs, workshops, and industry events.
• Work-Life Harmony: Hybrid work model supporting flexibility and balance.
• Foster Connection & Belonging: Participate in Employee Resource Groups and inclusive workplace initiatives.
• Wellness First: Comprehensive medical, dental, and vision coverage beginning on Day 1.

• Plan for Your Financial Future: 401(k) plan with company match and competitive financial benefits.

   

The base salary for this role is between $101,000 - $122,000. The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs, and market demands. The base pay range is subject to change and may be modified in the future.

Hearst is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment