Manager, Global Product Marketing

Job Summary:

MANAGER, GLOBAL PRODUCT MARKETING

Location: New York, Boston, Chicago, Philadelphia, Reston, Washington - preference to East Coast

Division: Ticketmaster NA

Line Manager: Senior Director, Global Product Marketing – B2B

Contract Terms: Permanent, Full-Time, 40 hours per week, Hybrid

THE TEAM

Ticketmaster is the global market leader in live event ticketing products and services. Through official partnerships with thousands of venues, artists, sports teams, festivals, performing arts centers and theatres, Ticketmaster now processes over 500 million tickets a year. Ticketmaster operates in over 30 countries across North America, South America, Europe and Asia Pacific and employs over 6,500 people. As part of Live Nation Entertainment, the largest live entertainment company in the world, Ticketmaster is traded on the New York Stock Exchange as NYSE: LYV.

Ticketmaster’s Global Enterprise Marketing group operates as the client voice of our company. Our mission is to develop compelling content and narratives that connect our product & services to global client experiences. We advocate for clients across the product life cycle, and drive product adoption and new business leads through our global B2B channels. This team serves as the glue between global product, sales, and B2B marketing teams around the world.

THE JOB

As Product Marketing Manager, you will support the development and introduction of new products, services, and features that increase our client revenue and market share. You will aid in product go-to-market strategies, product positioning, and the provisioning of product marketing materials. You will understand your products and the customers who use them and build strong relationships and engagement across stakeholders and teams.

WHAT YOU WILL BE DOING

• Work across Digital Ticketing product suite & white-label product solutions for strategic priorities, key releases, client communication, and internal enablement. 
• Support team in building comprehensive go-to-market to bring B2B products and services to market.
• Help drive go-to-market strategies that support product adoption, market differentiation and new business growth.
• Manage ongoing client communications strategy, including product emails and onboarding journeys.
• Partner cross-functionally across product, account teams, education, marketing and PR to help define product rollout and launch planning strategies.
• Collaborate across teams to develop common goals and influence business decisions in support of executing your team strategies.
• Maintain feedback loop to understand client needs and help improve products.

Our job descriptions evolve with our business needs and priorities. In addition to the description above, your role may include additional duties, responsibilities, projects and team support as needed.

WHAT YOU NEED TO KNOW (or TECHNICAL SKILLS)

• 5+ years of experience in product marketing or marketing related roles, preferably on the B2B side of a company.
• A keen eye for identifying client value and articulating that value across multiple mediums, exceptional oral and written communication skills.
• A proven track record as a marketing rockstar, executing strategic priorities and supporting clients with successful go-to-market strategies. 
• Extraordinary team player and ability to thrive in a fast paced, high growth, entrepreneurial environment where quality, innovation, speed of decision making, and execution are critical to organizational success.
• Track record of fostering teamwork and collaboration across groups to accomplish shared goals with solutions based approach to problem solving.

YOU (BEHAVIOURAL SKILLS)

• Fast-learner, adaptable, and receptive to feedback, as our business regrows your will need to keep a pulse on our quickly evolving product and client needs. 
• Put your client and end customer first in everything you do, not afraid to speak up for the client, advocate for the best experience, and have a strong sense of client needs. 
• Strong collaborator and team player, eagerly collaborates across a matrixed organization to drive successful go to market strategies and delightful client experiences.  
• Attention to detail on all tasks by meticulously reviewing work, identifying discrepancies, and consistently adhering to company standards and procedures.
• Positive energy, passionate about the opportunity surrounding our produc