Sr. UX Designer

Job Description:

Rakuten Group, Inc. is a global leader in internet services, offering a dynamic ecosystem of over 70 services across e-commerce, FinTech, digital content, and communications. Founded in 1997, Rakuten’s mission is to empower people and society through innovation and entrepreneurship. With a vision of driving disruptive innovation globally, Rakuten integrates various services under a unified brand, supported by a unique ecosystem model that leverages data and AI. The company’s popular "Rakuten Points" program and “One ID” system enhance user engagement, providing seamless access to its diverse services.

Headquartered in Japan, Rakuten has achieved 27 consecutive years of revenue growth and is recognized for fostering a diverse and inclusive corporate culture, with English as its official language since 2012. In recent years, Rakuten has focused on AI and sustainability initiatives, aiming to drive further technological advancements and achieve carbon neutrality. 
 
Job Summary: 
 

Rakuten’s America AI & Data Division is seeking a passionate and experienced UX Designer to shape engaging and effective user experiences across a variety of our services and platforms. You will play a crucial role in driving user-centered design, from conducting user research and developing UX strategies to designing user interfaces and managing web content. Your expertise will be critical in driving UX quality and achieving business objectives, providing innovative UX and UI design solutions across diverse business areas, including potential contributions to AI-driven products and services. This role offers the opportunity to work on projects spanning various industries and contribute to a leading technology company in a fast-paced, global environment. 

 
Key Responsibilities: 
 

UX Strategy & UI Design: 

• Lead UX strategy and design concept development for key projects, balancing KPI achievement with enhanced user experience. This may include projects related to AI-driven products and services. 

• Design user interfaces that are intuitive, visually appealing, consistent with brand guidelines and with a focus on usability and accessibility.  

• Create wireframes, mockups, and prototypes to effectively communicate design ideas. 

UX Research & Data Analysis: 

• Plan, conduct, and analyze user research, including usability testing, user interviews, surveys, A/B testing, and other research methods. 

• Translate research findings into actionable design recommendations. 

• Analyze user data and feedback to identify areas for improvement and optimize design performance. 

Web Content Management & Optimization: 

• Create, edit, and manage web content to ensure clarity, accuracy, and alignment with brand voice and organizational objectives. 

• Administer content workflows to ensure timely and accurate delivery of web materials. 

• Coordinate publishing schedules to align with marketing campaigns and business objectives. 

• Edit web copy to maintain consistency with brand voice, style guides, and quality standards.

• Apply knowledge of SEO best practices to optimize web content for search visibility and rankings. 

Collaboration & Communication: 

• Collaborate effectively with cross-functional teams, including product managers, engineers, AI specialists, marketing stakeholders, and legal teams, to ensure alignment on UX goals. Co