Business Strategy and Activation Director

The Trade Desk is a global technology company with a mission to create a better, more open internet for everyone through principled, intelligent advertising. Handling over 1 trillion queries per day, our platform operates at an unprecedented scale. We have also built something even stronger and more valuable: an award-winning culture based on trust, ownership, empathy, and collaboration. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

Do you have a passion for solving hard problems at scale? Are you eager to join a dynamic, globally- connected team where your contributions will make a meaningful difference in building a better media ecosystem? Come and see why Fortune magazine consistently ranks The Trade Desk among the best small- to medium-sized workplaces globally.

The NAMER Business Strategy and Activation team is seeking a Director, Sales Operations to lead operational excellence and serve as a strategic partner to GTM Sales and Client Services leadership. This role sits within the Global Revenue Operations (GRO) organization, where Business Strategy and Activation plays a critical role in advancing commercial priorities, scaling processes through continuous improvement and innovation, and enabling field productivity through strong cross-functional collaboration.

In this role, you’ll act as a thought partner to senior sales leaders– driving the rhythm of the business, building scalable infrastructure, and supporting execution against growth targets. A core focus of this role will be to uncover trends, surface actionable insights, and translate data into strategy to deepen understanding of what’s happening within the book of business.

You will lead key operational initiatives, shape go-to-market plans, and partner across functions to bring clarity and consistency to how we evaluate performance, identify growth opportunities, and respond to risks across NAMER. This role requires a strong analytical mindset, comfort with ambiguity, and the ability to operate autonomously while driving impact at scale.

What you’ll do: 

• Serve as the strategic operations lead for the Global Advertiser/Agency client services team, supporting execution, driving consistency, and unlocking team productivity through influence and results. 
• Collaborate closely with cross-functional stakeholders—Marketing, Sales Strategy, Training, Product, Finance, and Legal—to align efforts and ensure seamless execution of Agency-focused initiatives.
• Partner with the Business Intelligence team to uncover trends, seasonality, and performance patterns – translating insights into actionable recommendations that guide leadership decision-making.
• Ensure data integrity and accuracy for forecasting and pipeline management, supporting broader data hygiene efforts and enabling insight-driven decisions.
• Proactively support Business Development and Client Service leaders by anticipating business needs and independently advancing initiatives aligned with key NAMER commercial priorities.
• Develop and implement best practices across the Agency team that align with company goals, ensuring consistent execution across NAMER.
• Manage multiple interconnected initiatives in a complex, matrixed environment, ensuring projects are delivered on time and meet strategic objectives.
• Lead change management efforts related to systems, processes, and organizational design – taking a customer first approach and driving adoption of new ways of working.
• Represent the needs of the NAMER Agency commercial team in the design and development of processes and tooling – ensuring their perspective is reflected in regional initiatives and embedded in scalable solutions. 

What you bring to the table: 

• 8+ years of experience in Sales Operations, Strategy, or Business Operations, ideally within a high-growth, data-driven, or technology-forward organization. Experience in programmatic advertising or digital media is a plus.
• Strong technical and operational aptitude with the ability to manage complex projects and processes. 
• Experience of Microsoft Office Suite required (proficient in Excel required)
• Passion for understanding and adapting to local cultures and work practices. 
• Exceptional communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively. 
• Highly organized, with the ability to prioritize and manage multiple tasks simultaneously in a fast-paced environment. 
• Ability to influence stakeholders and senior leadership through results-driven actions rather than formal authority. 
• Proven ability to build strong relationships with VP-