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Business Development Manager

Home Care Association of America
United Statesfull_timeVerifiedPosted 24 Oct 2025
💰 $92,000/yr($70,000/yr – $92,000/yr)

About the role

Responsive recruiter Benefits:
  • Bonus based on performance
  • Paid time off
  • Training & development
  • Wellness resources
Touching Hearts at Home is seeking an experienced Business Development Manager (BDM) to drive agency growth through professional referrals, partnerships, and community engagement. This role is ideal for a results-oriented salesperson with strong networking skills and a proven track record in sales - specifically in the healthcare, senior living or home care spaces.
The BDM will develop, manage, and expand relationships with referral sources including hospitals, skilled nursing facilities, assisted living communities, social workers, and care managers. This is not a marketing-only or community relations position — this is a true sales and relationship management role with measurable business development targets tied to revenue and client acquisition.
Key Responsibilities:
  • Identify, develop, and nurture referral relationships that drive growth of new clients and service hours.
  • Conduct regular visits to hospitals, rehabilitation centers, senior living communities, and other complimentary services.
  • Represent Touching Hearts at community events, professional networking groups, and senior-focused organizations.
  • Track and analyze referral trends, conversion rates, and source activity in CRM software.
  • Conduct intakes to bring in new clients including signing of paperwork and drafting high level initial care plan.
  • Execute a relationship-based sales strategy that aligns with our core values of compassion, commitment, consideration and communication.
Qualifications:
  • Minimum 3–5 years of sales experience in healthcare, senior living or home care related field.
  • Proven success in relationship management and referral generation.
  • Strong presentation, networking, and communication skills.
  • Self-motivated, accountable, and comfortable managing results independently.
  • Proficiency with CRM tools.
  • Valid driver’s license and reliable transportation (local travel required).
What we offer:
  • Starting base salary ~$70,000/year plus up to $20,000 in bonuses based on meeting goals.
  • Mileage reimbursement and business expense coverage.
  • FREE Telehealth benefit
  • Paid time off (PTO) and paid sick leave.
  • Comprehensive onboarding, training, and ongoing professional development.
  • A supportive leadership team with a proven track record of operational excellence and growth.
  • **Please note, we do not currently offer a 401K or Health Insurance. We hope to add these things as our organization grows, but it is not something currently offered. If you need these benefits, we encourage you not to apply for this role.**
About Us:Touching Hearts at Home Southwest Boston is a locally owned, relationship-driven home care agency serving seniors and families across Norfolk County region. We are known for our compassionate caregivers, exceptional reliability, and measurable quality and have been awarded for this via Activated Insights as both a Provider of Choice and Employer of Choice for 2025.
Our mission is to value the people we serve and the ones who serve them. We’re looking for a sales professional who shares this mission — someone who builds trust, follows through, and thrives on measurable success. Compensation: $85,000.00 - $92,000.00 per year


Touching Hearts®️ at Home is a premier in-home companion care resource. We bring vital caregiving and companionship that make it possible for older adults and those living with disabilities to live at home. 
We are looking for people who are committed to our value to enhance the quality of life of older adults and people living with disabilities or medical conditions by providing the best in-home care with empathy, excellence and integrity. Our service empowers our clients to age, recover and live with dignity and independence in the comfort of home.

 Thank you for considering a position with Touching Hearts®️ at Home.


Each Touching Hearts at Home franchise is independently owned and operated. Your application will go directly to the management of the franchisee where all hiring decisions will be made. 
All inquiries specific to employment at this franchisee should be made directly to the franchise location, and not to Touching Hearts at Home Corporate office.

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Company

Home Care Association of America

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