Business Development Lead
PetSafe BrandsAbout the role
At Invisible Fence® Brand we are every bit as passionate about the well-being of pets today as we were when our founder created the world’s first dog fence. It’s that commitment that keeps us going and growing. It is in the way we continue to pioneer powerful, industry-changing pet solutions,. It is in the way of our ongoing Shelter to Forever Home Program. It is in the way we provide expert care to you and your pet from your neighborhood Invisible Fence® Brand dealer. Most of all, it is our commitment in the worry-free way you enjoy your pet’s companionship. The way we look at it, nothing could be more revolutionary—or more wag-worthy—than that!
When it comes to improving the lives of pets and their people, it’s never a job. It’s a labor of love.
Summary of Position:
As a Regional Business Development Teammate, you will play a key role in expanding our Invisible Fence® Brand Install market share within our Southeast Regions by identifying, qualifying, and developing new business opportunities, building strong customer relationships, and driving sales growth through strategic outreach and lead generation activities.
Key Responsibilities:
- Lead Generation:
- Proactively identify and research potential clients within the assigned region through local presence, networking, and industry contacts.
- Develop and execute targeted sales growth strategies to generate qualified leads and build a robust pipeline of new business opportunities.
- Conduct cold calls, sales consults, outreach, and attend industry events to establish initial connections with prospective customers.
- Relationship Building:
- Establish and maintain strong relationships with key decision-makers at potential clients, understanding their business needs and pain points.
- Conduct in-depth customer consultations to present our company's solutions and demonstrate value proposition.
- Effectively manage the sales cycle, including follow-up communication and addressing customer concerns throughout the process.
- Sales Closing:
- Negotiate contract terms and pricing with potential clients to secure new business deals.
- Collaborate with the sales team to develop compelling proposals and presentations tailored to individual client needs.
- Ensure timely and accurate completion of all sales documentation and reporting requirements.
- Market Analysis and Strategy:
- Stay informed about industry trends, competitor activity, and market dynamics within the assigned region.
- Provide valuable market insights to the sales team to refine sales strategies and identify new growth opportunities.
- Analyze sales data to identify areas for improvement and adjust outreach tactics accordingly.
- Maintains consistency through regular visits to regional locations. 50+% Travel to Branch locations for local awareness and building organic growth through above responsibilities.
Qualifications:
- 5-10 years of Business, Sales, Marketing, or a related field experience
- Proven track record of success in a sales or business development role, preferably within the pet containment or relevant industry
- Strong communication, interpersonal, and negotiation skills
- Excellent time management and organizational abilities to prioritize tasks and manage a sales pipeline effectively
- Proficiency in CRM software and other sales tools (Salesforce, Excel, Tableau Reporting to name a few)
- Ability to travel within the assigned region to meet with clients and attend industry events
- The Regional Business Development Lead may be required to spend time traveling in provided vehicle to customer’s homes and must interact with customer’s and their pets. There is a risk of injury from working with pets to include but not limited to bites, scratches, etc.
Accountabilities:
- Customer Satisfaction
- Quality Assurance
- Local Growth of Consults/Installs to exceed company targets
- Develop relationships with local business groups to drive awareness and growth
- Adhere to company policies and procedures to ensure safety and positive reputation of company
Relationships:
- Directly reports to the VP of Sales and Operations
- Works in conjunction with the Invisible Fence® Brand Leadership Team
- Works in conjunction with teammates from other departments
To learn more about PetSafe Brand and Invisible Fence® Brand, our history, culture and community involvement, please visit www.RadioSystemsCorporation.com
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s