Branded Content Lead
NasdaqAbout the role
We’re looking for a bold, strategic, and imaginative Director of Branded Content to lead the development and execution of world-class content and creative on behalf of key clients and partners. This role sits at the intersection of storytelling, sales, and strategy—partnering across the brand studio to bring our client stories to life.
You will be the driving force behind branded content—from ideation to sales to execution. You bring a deep understanding of how to translate complex brand narratives into compelling content that drives results.
What you’ll do:
Own the branded content business end to end—shaping the vision, building revenue, driving programs and ensuring creative and operational excellence and alignment with business goals and market opportunities.
Oversee execution of sold campaigns — from concept through sales and distribution, ensuring creative excellence and operational rigor.
Collaborate with internal and external stakeholders— including creative, product, and marketing teams to build integrated programs that meet client objectives and elevate our storytelling.
Develop go-to-market content offerings—including pricing, packaging, case studies and positioning that differentiates our Brand Studio in the market.
Serve as a senior client partner— building and managing relationships with top advertisers and agency stakeholders.
Drive revenue and growth opportunities -- Developing and scaling content offerings that unlock new revenue streams, deepen client relationships, and differentiate our studio in a competitive landscape.
What You Bring
10+ years of experience in branded content, creative strategy or content marketing within a content studio, publisher or media company.
Proven ability to develop and deliver high-impact content programs that drive brand outcomes and revenue growth.
Strong sales acumen with experience pitching and closing custom content deals directly with clients and agencies.
Deep expertise in digital and social platforms, with a pulse on emerging trends and technologies.
Exceptional communication, presentation, and storytelling skills, with executive-level presence.
A collaborative, entrepreneurial mindset with a bias for action and a passion for innovation.
Experience developing and managing co-marketing programs at enterprise businesses is a plus.
- Education Required: Bachelor���s Degree in Marketing, Communications or English
- Experience Required: At least 10 years
Come as You Are
Nasdaq is an equal opportunity employer. We positively encourage applications from suitably qualified and eligible candidates regardless of age, color, disability, national origin, ancestry, race, religion, gender, sexual orientation, gender identity and/or expression, veteran status, genetic information, or any other status protected by applicable law.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to
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