Brand Strategist

Penta Group is a global company providing data-driven solutions to help clients achieve their objectives in an increasingly complex stakeholder environment. We provide cutting-edge intelligence products to help clients understand what their stakeholders think, see, and hear, and then leverage that intelligence to develop and execute effective, measurable strategies. 
Our global team brings decades of experience in business, government, communications, research, data science, and media. Our clients include companies across a variety of industries, including technology, financial services, energy, healthcare, and more. Penta has offices in New York, London, Washington, DC, San Francisco, Dublin, London, Brussels, Singapore, and Hong Kong.
Penta Brand Strategy is the firm's in-house advertising and creative agency. Penta Brand Strategy blends the firm's hallmark analytical and communications expertise with storytelling, design, and technology to help clients increase the accessibility, reach, and emotional resonance of their ideas. We work across the firm's client portfolio, developing creative solutions and campaign concepts that have the power to shape perspectives and inspire action on the issues that matter most.
Summary of Position:Penta is seeking a Brand Strategist, (internally referred to as Producers) to join our team. Producers help bring our creative campaigns to life, working closely with designers, strategists, managing directors, and partners across multiple clients and projects. A successful candidate is intellectually curious, eager to learn and contribute, works well in teams, and is interested in developing creative solutions that help solve complex challenges.
Duties & Responsibilities:- Work collaboratively with creative strategy and production teams developing brand strategy and creative campaign recommendations for clients- Draft planning materials that ensure high-quality, strategically sound creative deliverables, including project proposals, strategy briefs, and creative briefs- Inform strategy and partner with creative production team to execute comprehensive creative campaign assets, including TV/video, digital, social, radio, websites, and event activations- Work in collaboration with ads management team to report on campaign performance and optimization recommendations for clients- Follow clients' businesses and industries to maintain a current knowledge base and keep the team apprised of new and ongoing developments
Qualifications:- 1 - 2 years of past experience working in a creative agency as a Brand Manager, Creative Strategist, Creative Associate, or in a similar position either as an intern or full-time employee- Proficiency building compelling presentation deliverables using Google Slides, or Powerpoint- Past experience utilizing Excel, or Google Sheets to track campaigns or creative projects- Excellent verbal and written communication skills- Interest in storytelling and creative conceptualization- Demonstrated ability to prioritize multiple, competing priorities- Strong analytical and project management skills- Ability to take initiative; motivated and self-starting- Strong attention to detail- Interest in or openness to learning basic design skills, using programs such as Figma- Experience with creating graphics and data visualizations is a plus- Experience with data management is a plus- Past exposure to project management tools, like Asana, is preferred- Bonus points: you've working on creative projects in complex, or highly regulated, industries like Technology, Financial Services, Energy, Healthcare, etc.
Salary Range:The base salary range for this position will be $57,000 -$67,000, depending on a candidate’s experience and qualifications as they relate to the position.
Benefits:Penta Group is committed to providing a comprehensive and competitive benefits package to support the well-being and financial security of our employees. Our benefits include:
- Healthcare Coverage: Excellent medical, vision, and dental insurance through United Healthcare and UNUM, with the company covering 90% of individual employee premiums and 50% of dependent premiums​- Retirement Benefits: A 401(k) plan with a generous employer match, contributing 100% on the first 3% of salary deferred and 50% on the next 2%, helping employees maximize their retirement savings- ​Income Protection: Employer-paid short-term disability (STD), long-term disability (LTD), and life insurance- Paid Leave & Flexibility: 12 weeks of paid p