Senior Associate Marketing and Communications

This is a remote position.

The Marketing and Communications team at HHN serves as the organization’s voice to our members. The department lays the foundation for member trust, comprehension, and engagement by translating HHN’s mission into clear, compelling, and culturally responsive messaging. Through thoughtful design, strategic communications, and consistent brand expression, the team influences how members perceive and interact with HHN throughout their journey. The team is a critical pillar of HHN’s overall engagement strategy and a key driver of meaningful member connection and behavior change.

Responsibilities

• Independently lead the development and execution of the comprehensive marketing strategy for each service line, ensuring alignment with HHN’s engagement goals and operational workflows.
• Translate complex healthcare services and operational processes into member-friendly messaging that is accessible, empathetic, and resonates across diverse populations.
• Own end-to-end campaign production, inclusive of concepting creation, copywriting, graphic design, vendor coordination, and performance tracking.
• Design the new member welcome journey, including brochures, printed materials, digital channels, and physical assets.
• Revamp and maintain HHN’s website, ensuring consistency with brand voice and clarity of communications.
• Produce digital and physical assets for internal and external audiences to articulate HHN’s mission, programs, and value proposition.
• Monitor and present the success of campaigns using analytical tools such as Excel/Google Sheets, and Looker/PowerBI.
• Partner directly with CEO to advance the long term engagement strategy across varying channels.
• Drive continuous optimization through A/B testing of creative and messaging.
• Scope, schedule, track, and deliver each campaign on time and on budget.

Requirements

Skills Required

• Highly skilled at written and verbal communication.
• Creative individual with experience in writing copy and creating digital graphics.
• Able to distill mulit-faceted concepts and complex operational processes into easy to digest language that speaks to our members.
• Experience using design tools (e.g., Canva, Adobe Creative Suite, or equivalent).
• Proficiency with core business tools including PowerPoint/Google Slides and Excel/Google Sheets.
• Ability to leverage marketing analytics tools (Looker, PowerBI, or similar) to evaluate campaign performance.
• Highly organized, able to manage multiple campaigns simultaneously without dedicated support.
• Strong project management skills—scoping, scheduling, tracking, and delivering campaigns independently.
• Ability to communicate clearly across teams and coordinate seamlessly with vendors and internal stakeholders.

Competencies

• Highly organized: Maintains concurrent campaigns independently, ensuring that no balls are dropped.
• Member-Centric: Deep empathy for member populations and commitment to designing communications that build trust and drive engagement.
• Drive towards Innovation: Develops creative concepts that break through noise and support measurable behavior change.
• Detail Orientation and Quality Focus: Ensures all materials, digital or print, are polished, accurate, and aligned to HHN’s brand standards.
• Versatility: Comfortable wearing many hats and executing across multiple domains of marketing without dedicated specialist support.
• Strategic Execution: Balances high-level strategy with hands-on execution, ensuring campaigns are both well-designed and well-implemented.

Job Requirements

• Education: Bachelor’s required; Master’s is a plus.
• Experience:

• 4+ years of experience in marketing, communications, or member engagement, preferably in a fast-paced startup or health tech environment.
• Hands-on experience executing multi-channel campaigns, including print, digital, and in-person activations.
• Comfortable thriving in a dynamic, rapid-growth, startup environment with evolving needs.