Senior Manager, Consumer Sales and Service

Job Title

Senior Manager, Consumer Sales and Service

Location(s)

US Remote - MA

About Us

Revvity is a developer and provider of end-to-end solutions designed to help scientists, researchers, and clinicians solve the world’s greatest health challenges. We pair the enthusiasm of an industry disruptor with the experience of a longtime leader. Our team of 11,000+ colleagues from around the globe are vital to our success and the reason we’re able to push boundaries in pursuit of better human health.

Find your future at Revvity 

Overview:

The Senior Manager, Consumer Sales & Service is responsible for leading ViaCord's consumer-facing sales organization and supporting the end-to-end experience of prospective and current clients. This role drives enrollment growth, sales effectiveness, customer satisfaction, team development, operational excellence, and cross-functional collaboration.

The leader serves as both a strategic and hands-on leader, ensuring the organization consistently delivers an exceptional experience to expectant families while achieving enrollment, revenue, and retention objectives. The role is accountable for sales performance, employee development, sales enablement, forecasting, customer escalation management, process improvement, and commercial execution.

This position partners closely with Marketing, Customer Service, Clinical Market Development, Laboratory Operations, Finance, Project Management, Quality, and Executive Leadership to support ViaCord's business goals and growth initiatives.

Responsibilities:
 

Sales Leadership & Revenue Growth

• Lead the Consumer Sales organization to achieve enrollment, revenue, and conversion targets.
• Develop and execute sales strategies that drive growth and increase market penetration.
• Monitor and optimize sales funnel performance from lead generation through enrollment.
• Establish sales objectives, productivity measures, and performance expectations.
• Manage forecasting activities and communicate performance trends and business risks.
• Analyze conversion metrics and identify opportunities to improve commercial effectiveness.
• Drive accountability for sales results through coaching, reporting, and performance management.
• Collaborate with Marketing to improve lead quality, campaign effectiveness, and conversion outcomes.
• Evaluate and implement new processes, tools, and technologies that enhance sales productivity.

Team Leadership & Development

• Recruit, onboard, develop, coach, and retain a high-performing sales organization.
• Conduct regular one-on-one meetings, call reviews, and performance discussions.
• Establish individual development plans for team members.
• Foster a culture of accountability, continuous learning, and customer focus.
• Identify skill gaps and implement targeted training and development programs.
• Support succession planning and talent development initiatives.
• Lead team engagement, recognition, and culture-building activities.
• Promote collaboration and knowledge sharing across the organization.

Sales Training & Enablement

• Oversee onboarding and training programs for new sales representatives.
• Develop and maintain sales playbooks, scripts, objection-handling tools, and training materials.
• Ensure representatives maintain strong product knowledge and competitive awareness.
• Implement best practices and standardized selling methodologies.
• Drive continuous improvement in sales effectiveness and customer interactions.

Customer Experience Leadership

• Champion a customer-first culture throughout the organization.
• Monitor and improve the experience of prospective and enrolled families.
• Serve as an escalation point for complex customer concerns.
• Partner with Customer Service and Operations to resolve issues and improve outcomes.
• Monitor customer feedback and use insights to drive continuous im