Marketing Strategy Manager

A position at FTI can be the answer to your future career. In this role, you’ll be part of a progressive national leader in electrical planning, engineering, technology and energy services. FTI enables employee growth and success through industry-leading training and development, utilization of the latest industry technologies, and an uncompromised focus on safety. We recognize and reward top performers, offering competitive, merit-based compensation, career path development and a flexible and robust benefits package that boasts everything from paid training and tuition reimbursement to an award-winning wellness program.

The Marketing Strategy Manager manages product strategy and front-end operational capabilities. The role works cross-functionally with outside sales, operations, supply chain and engineering to develop company-wide strategies that will enable long-term strategic growth. Prior leadership/management experience strongly preferred.
Job requires substantial financial skills, market analysis and advanced communication.

MINIMUM REQUIREMENTS

Education: Bachelor's Degree required, Marketing Business or Science preferred.

Experience: 5+ years in product management, product development, product marketing, and/or a relevant sales role.

MBA is preferred.

Travel: 10%

Work Schedule: This position works between the hours of 7 AM and 5 PM, Monday- Friday. Works a sufficient schedule to meet the expectations of the role.

KEY RESPONSIBILITIES

• Responsible for independently leading the development of a strategy to include responsibility for product portfolio and customer pipeline.
• Maintain US market expertise, including in-depth knowledge of US competitor products and strategies, market trends and dynamics, market/franchise critical success factors, and customer needs.
• Develop strategies and plans to drive product awareness and market development.
• Develop and update annual marketing plans/strategies including market analysis, customer segmentation and targeting, product positioning, competitive assessments, and SWOT or situation assessment.
• Create and develop US specific strategies for new product commercialization.
• Support launch readiness by developing product inventory timing, marketing programs, and working with communications manager to develop promotional collateral.
• Take a leadership role on project teams to work closely with the project team to drive accountability and team achievement of goals and milestones.
• Manage creative agencies to plan, develop, and execute new US materials.
• Knowledge/ability to develop and execute a "new" product launch.
• Must be able to understand technical and scientific information.
• Must be able to influence and motivate individuals from sales, marketing, and other functional areas to drive product awareness and projects.
• Must be able to complete multiple projects simultaneously with tight deadlines.
• Collaborate with Manufacturing, Engineering & Purchasing to ensure supply chain is established to support customer needs.
• In this core Marketing role, the Manager will drive and be held accountable to deliver Sales, Margin, and goals for designated products.
• Performs other related duties as required and assigned.

The job description and responsibilities described are intended to provide guidelines for job expectations and the employee's ability to perform the position described. It is not intended to be construed as an exhaustive list of all functions, responsibilities, skills and abilities. Additional functions and requirements may be assigned by supervisors as deemed appropriate.

SURGE your career forward!
Employees at FTI grow faster because they are a part of a nationally leading team of electrical planners, engineers, designers, electricians, and business professionals.

• Your Personal Growth: Build your career path by taking advantage of our industry leading training and leadership development programs.

• Leverage Technology: Our virtual design and build programs that offer the latest in robotic total stations, 3D scanning, virtual and augmented reality and drone surveillance and assessment.

• Uncompromised Safety: When we see others in our space averaging 2.7 safety rating and ours average .42, you know that we value you and your safety above all else.

We offer competitive, merit-based wages; career path development and flexible and a