Clinical Marketing Manager - (Remote)
BDAbout the role
Job Description Summary
The Clinical Manager will assist in building BD’s leadership position through strong differentiation of our Microbiology offering and by connecting stakeholder relationships both internally and externally.Job Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
Prefer EST Time Zone
The Clinical Manager is a field-based, commercial/non-sales role:
Identify, engage and foster relationships with Regional KOLs of top Micro Lab practices identified by Marketing and in conjunction with local field intelligence on regional peer influence map. Existing Marketing tools, including maps, target lists, etc. will serve as a starting point.
Identify, engage and foster relationships with key regional chapters of societies and organizations like SWACM.
Build Regional Speaker bureau administrative tasks to ensure speakers are fairly and legally reviewed prior to initiating any speaking or other services on behalf of BD.
Beyond speaking engagements, see opportunities and assist Marketing with execution of omni channel events (blogs, webinars, publications, videos) that use regional and national KOLs
Train Sales people on promotional materials in conjunction with the Marketing team, connecting with Medical team where appropriate for scientific exchange.
Organize and lead 2-3 events per year outside of national conferences.
Attend National/Regional conferences for additional KOL engagement and to gather competitive intelligence.
Provide customer insights with Sales and Marketing via standing meetings, to occur weekly. Microbiology Media, IDAST, Lab Auto, Informatics, Blood Culture
KNOWLEDGE AND SKILLS:
Customer Centricity:
Strong knowledge of health care trends; customer focused problem solving.
Ability to grow and maintain strong relationships with microbiology Key Opinion Leaders; Establish and maintain positive working relationships with others both internally and externally; To achieve the goals of the organization; Responsible for gaining and maintaining commitment for sustainable engagement, satisfaction, and outcomes.
Technical Expert:
Regarded as a Clinical Expert in laboratory diagnostics with Standard of Care Expertise.
Proven analytical skills which include problem solving, qualitative reasoning and hypothetical driven consulting approaches.
Strategic:
Ability to Navigate the Decision-Making Unit (DMU) within the Clinical Laboratory market; Identify unmet Standards of Care; Total consideration to all IDS business opportunities; Distinguish transactional vs. value-based mentalities; Present shared priorities; Strong problem solver with limited direction provided.
Execution:
Decipher analytics providing valuable outcomes; Gain commitment for sustainable projects being accountable/responsible for total customer engagement;
Responsible for ongoing customer satisfaction.
Understand ethical behavior and business practices, ensuring that own behavior is consistent with these standards and aligns with the our values.
Communicator:
Collaborate amongst multiple teams with a high standard of Emotional Intelligence.
Ability to read, comprehend, and compose detailed instructions, business correspondence and memos; and effectively present information in a one-on-one or group situation using effective communication tools and techniques.
Advanced knowledge of MS Office applications, including but not limited to Word, Power Point, Excel, Outlook, and Teams
EDUCATION AND EXPERIENCE:
Education BS or BA required.
MBA, BSN, NP, or MSN preferred.
Strong financial and analytical skill and applications to selling tools; Effective communication, and presentation skills.
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s