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Lead Analyst, Customer Analytics

Comcast
United StatesRemotefull_timeVerifiedPosted 20 Feb 2024
💰 $176,815/yr($75,441/yr$176,815/yr)

About the role

Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.

Job Summary

As part of the marketing insights analytics team, this role is responsible for analytics and reporting around our existing customer activity and forecasted activity. Works cross-functionally to identify opportunities, collect data, set goals, and interpret and report results. Collaborates with internal clients to develop and model opportunities and initiatives. Designs and builds complex datasets across a wide variety of platforms. Visualizes and deploys tracking and insights in up-to-date, easy-to-interpret dashboards. Performs what-if analysis to guide decision-making and foster the best and most competitive customer experience possible. Manages and develops relationships with internal clients.

Additionally responsible for working cross-functionally to collect data and develop models to determine trends utilizing a variety of data sources. Imports, cleans, transforms, or manipulates data with the purpose of understanding or making conclusions from the data for decision making purposes. Integrates knowledge of business and functional priorities. Acts as a key contributor in a complex and crucial environment. May lead teams or projects and shares expertise.

Job Description

This role is 100% virtual but must reside in the West Division footprint for this position. This includes the states of Arizona, Colorado, California, Idaho, Kansas, Minnesota, Missouri, New Mexico, Utah, Oregon, Texas, Washington, and Wisconsin.

Core Responsibilities

  • Formulates and tests hypotheses, weighs alternatives and determines appropriate recommendations for actionable insights.
  • Designs new methods and best practices for analysis and presentation of comparative data.
  • Vets recommendations to determine viable options and provides business case to management.
  • Serves as a team leader within a work group or on cross-functional teams; accepts team lead stretch assignments. Leads discussions and presentations of results, recommendations and business insights to broader senior leadership team.
  • Performs in depth research on root cause of data anomalies that are uncovered through normal course of analysis.
  • Produces an often complex collection of reports, graphs, summaries and presentations that convey analytic results and align with business needs.
  • Collaborates with both the analytic organization and its technology partners to define and publish complex data products.
  • Provides training to and acts as technical resource for team members.
  • Acts as a subject matter expert in one or more data subject areas such as sales, call center, network operation and financial data.
  • Writes complex SQL to query large data platforms such as Teradata, SQL server, Oracle and Hadoop to obtain data necessary for analysis. Combines data as needed from disparate data sources to complete analysis.
  • Participates in defining business intelligence requirements for projects and data requests.
  • Participates in multiple enterprise wide projects by providing data analysis to project leaders.
  • Creates technical documentation (internal).
  • Consistent exercise of independent judgment and discretion in matters of significance.
  • Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
  • Proactive approach to recommendations for project, practices and methodologies along with next steps and insights into analysis requests
  • Partners with the base management team to develop strategy reporting, track initiatives, and guide decision-making
  • Creates visualizations and interactive, solutions-focused reporting in systems such as Tableau to drive actionable insights
  • Designs and writes queries to extract, assemble, and prepare data across multiple data systems
  • Leads analysis projects evaluating best practices and opportunities for the base management team, through analysis of sales, productivity, quality, and customer experience metrics
  • Initiates communication of findings via oral, written, and visual delivery to all levels of management.
  • Develops what-if analyses to analyze the impact of e

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Company

Comcast

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