Field Sales Lead
WorkstreamAbout the role
Workstream is a mission-driven company that believes in building premium, modern software solutions for hourly businesses. There are 2.7 billion hourly workers, who make up 80% of the global workforce, but they've been heavily underserved by technology and deserve better. We help local businesses around you hire, manage, and pay qualified workers.
Our customers include leading brands from multiple sectors, including Burger King, Carl's Jr./Hardee's, IHOP, KFC, and Culvers. At series B, we are quickly expanding our product portfolio. We are backed by legendary VCs and industry experts like Founders Fund, BOND, and Coatue.
Grow With Us
We’re looking for a results-driven Field Sales Lead to drive new business, grow client relationships, and lead a high-performing sales team. In this role, you'll develop territory strategies, identify sales opportunities, and guide prospects through the full sales cycle—from outreach to close. You'll also work closely with cross-functional teams to ensure successful onboarding and long-term client satisfaction.
Day in the Life of a Field Sales Lead at Workstream
- Team Leadership & Development: Lead and mentor a high-performing team of sales associates to drive new client acquisition and account growth. Provide ongoing coaching, and ensure your team has the resources and support needed to exceed their sales goals. Foster a collaborative, results-oriented environment to achieve both individual and team success.
- Market Analysis & Opportunity Identification: Conduct in-depth market research to identify and assess sales opportunities. You’ll analyze regional trends, target clients’ unique hiring needs, and develop tailored approaches to penetrate new markets and grow existing ones. Workstream’s technology will give you the tools to quickly identify high-value prospects and prioritize outreach.
- Sales Strategy Development & Execution: Develop and implement sales strategies for your assigned territory, focused on introducing Workstream’s recruitment solutions to HR leaders, operations teams, and business owners. You will customize your approach based on the market dynamics and specific needs of each client.
- Stakeholder Engagement & Communication: Build strong, long-term relationships with key decision-makers in your market. This includes presenting Workstream’s platform and services in a clear, compelling manner to C-level executives and senior leadership, driving both initial sales and long-term business partnerships.
- Client Acquisition & Revenue Growth: Focus on new client acquisition while also identifying opportunities to expand existing client relationships. You’ll work to build strong, lasting partnerships, ensuring clients are onboarded effectively and see the full value of the Workstream platform.
- Operational Execution & Coordination: Oversee the execution of sales processes from lead generation to deal closure. Coordinate closely with internal teams (Operations, Product, Marketing, Business Development) to ensure seamless client onboarding and successful implementations of Workstream’s solutions.
- Project Management & Sales Execution: Manage the full sales cycle for your territory, juggling multiple high-priority projects simultaneously. This includes prospecting, setting appointments, product demos, negotiations, closing deals, and ensuring client success. You’ll balance short-term sales wins with long-term relationship-building strategies.
- Travel & Market Engagement: Spend significant time on the road meeting potential clients and building relationships in your assigned markets. You will be a key presence in your territory, representing Workstream and building credibility with prospective clients and partners. and comfortable with a 5-day in-office policy.
What You’ll Do
- Manage: Lead your team in executing the sales strategy, ensuring targets are met, and Workstream’s solutions are effectively positioned in the market.
- Strategize: Develop and implement data-driven strategies for customer acquisition, retention, and revenue growth across a variety of industries and market segments.
- Experiment: Use data analytics to test and refine sales strategies, optimizing both sales processes and customer experience.
- Analyze: Use sales metrics and data modeling to assess the effectiveness of your strategies and
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