Senior Associate, Marketing, Ultra-Rare Disease

Career Category

Job Description

Join Amgen’s Mission of Serving Patients

At Amgen, if you feel like you’re part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do.

Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver innovative medicines to help people live longer, fuller happier lives.

Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.

What you will do

The Senior Marketing Associate will be responsible for developing and executing digital marketing campaigns and programs to support the marketing of Amgen medicines to targeted healthcare professional specialties and consumer audiences. 

Responsibilities:

• Expand, optimize and execute a multi-channel digital marketing program supporting the identification, education, activation and engagement of HCP & DTC audiences.

• Collaborate with internal and external partners on day-to-day program execution and optimization of branded and unbranded web properties and CRM programs, ensuring they drive toward strategic goals.

• Form and maintain strong partnerships cross-functional business partners including Product Marketing, Corporate Communications, Global Customer Capabilities, Sales, Sales Training, Medical and Access.

• Maintain ownership of the quality and consistency of web standards, content and structure for the Brands.

• Collaborate with medical, regulatory and legal reviewers to ensure all developed digital tactics are aligned with Amgen’s standards.

• Manage marketing analytics, insights and optimizations for non-personal promotion digital channels and tactics.

• Stay on top of changing digital behaviors and trends and regularly communicate opportunities and insights.

Basic Qualifications:

Master’s degree and 2 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Bachelor’s Degree and 4 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Associate’s Degree and 8 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

High school diploma / GED and 10 years of Marketing and/or business experience in a role aligned with a Marketing/Sales commercial organization

Preferred Qualifications:

• Prior health care marketing experience, experience in advertising/communications agency experience a plus. 

• Rare/Orphan disease marketing experience a plus. 

• Understanding of social media channels and the respective strength, demographics and high engagements tactics in each. 

• Understanding of Salesforce Marketing Cloud and website best practices a plus. 

• Experience managing paid advertising programs and budgets. 

• Knowledge of data analysis and ability to use data to make recommendations and drive decisions. 

• Understanding of pharmaceutical regulatory requirements and the impact on digital marketing strategies and execution. 

• Ability to successfully manage multiple projects and resources concurrently on time and on budget. 

• Comfortable and energized operating in a fast-paced environment. 

• Proficient in Microsoft Office. 

• Professional, proactive demeanor.