Marketing Associate (Seasonal)

SUMMARY 

At Magnolia, the Marketing Associate (Seasonal) provides essential support to the marketing team by executing key projects and tasks that align with departmental priorities. Reporting to the Director of Marketing and working closely with the Executive Assistant to the CMO, this role ensures seamless coordination of marketing initiatives, event activations, and strategic communications. Responsibilities include supporting signage development, assisting with marketing briefs and presentations, and contributing to planning and execution for major Magnolia events such as Summer @ the Silos and Silobration. This position requires a highly organized, adaptable professional who thrives in a fast-paced environment and excels at cross-functional collaboration. The role is based at Magnolia headquarters in Waco, Texas and has no supervisory responsibilities.   

ESSENTIAL DUTIES AND RESPONSIBILITIES 

• Assist in developing, executing, and tracking marketing activations, including signage and branded experiences across Magnolia properties. 
• Support event marketing efforts, including execution, staffing, and on-site coordination for key Magnolia events. 
• Collaborate with the marketing team to draft and refine marketing briefs, PowerPoint presentations, and other strategic communication materials. 
• Pull and analyze marketing performance data to generate insights and support decision-making. 
• Coordinate with the EA to the CMO and key stakeholders to align priorities, schedules, and communication across departments. 
• Track brand activations, providing insights on industry trends and best practices. 
• Manage project timelines, ensuring all marketing initiatives meet deadlines and align with brand standards. 
• Serve as a liaison between internal teams and external vendors to facilitate marketing projects. 
• Perform other duties as assigned to support the overall success of the marketing team. 

COMPETENCIES 

• Teamwork: Contribute to a team environment supporting diversity, equity, inclusion, and belonging. Work effectively with others, be a team player and contribute toward team goals.  
• Critical Thinking: Identify and communicate challenges in day-to-day activities.  
• Expertise: Eye for detail, accuracy, and complete all tasks in a timely manner. Willingness to learn and adapt to new processes and technologies.  
• Communication: Actively engage in listening to teammates and guests and be open to feedback from guests, peers, and management.  
• Guest Focus: Ability to proactively understand and meet guest needs, ensuring a personalized and guest-centric experience.  
• Strategy and Goal Setting: Approach change with positivity and curiosity. Know your role in achieving team goals.  
• Hard skills: Proficiency in Microsoft Office Suite required. Comprehensive understanding of financial statements and the accounting relationships among them preferred.  

ELIGIBILITY QUALIFICATIONS 

• High school diploma or GED equivalent required; Bachelor's degree from a 4-year college or university preferred  
• 0-2 years of related work experience OR an equivalent combination of education and experience preferred  
• Portfolio preferred  
• Required to work all Magnolia events; must be available to work evenings, weekends, and holidays as business needs require  

PHYSICAL DEMANDS 

While performing the duties of this