VP, Sam's Club Analytics Leader
SynchronyAbout the role
Job Description:
Role Summary/Purpose:
The role of Vice President, Sam's Club Analytics Leader is responsible for leading an analytics team to develop analytic capabilities, optimization solutions and actionable insights to drive profitable growth for Sam's Club credit portfolio. This will involve portfolio diagnostics, marketing planning, measurement and optimization, customer analytics, customer targeting & segmentation, Financial Forecasting, reporting, and other analytic capabilities to support business strategies and decisions across customer journey. Example strategies/decisions could include Acquisition Marketing and Lifecycle Marketing across channels, new account acquisition, Early Month on Book, customer retention, cross sell, and operational effectiveness.
This leader will closely collaborate with internal business partners and client to support existing products and new product launches. He/she will also foster strong partnership with Analytics and Growth CoEs to develop and implement analytic capabilities, including Data Share, Portfolio Optimization and other strategic analytic capabilities. Last but not least, he/she will recruit and develop high performance analytic team and serve as a key member of the analytic leadership team.
Our Way of Working
Weβre proud to offer you choice and flexibility. At Synchrony, our way of working allows you to have the option to work from home, near one of our Hubs or come into one of our offices. Occasionally you may be required to commute to our nearest office for in person engagement activities such as business or team meetings, training and culture events.
Key Responsibilities:
Provide strategic analytic leadership to support profitable growth of the portfolio
Develop analytic agenda and roadmap to help achieve business goals for the portfolio
Spearhead Analytics development and delivery for new product launches, value propositions, customer
acquisitions, lifecycle marketing and customer experience initiatives
Lead analytic and cross functional teams to design, develop, implement and monitor analytic solutions
Propose new analytic capabilities and solutions to improve business value and customer experience
Foster strong partnership and engagement with both the internal SYF business teams and client teams
Effectively engage and partner with internal business teams as well as client partners at all levels, including senior leadership team
Influence SYF and client partners to implement profitable marketing and customer strategies rooted in analytics
Develop business case presentations and action plans to support marketing and customer s
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