Director Communications & Marketing
Johns Hopkins UniversityAbout the role
Johns Hopkins Sightline: Unleash Your Impact
The Johns Hopkins Sightline Business Modernization Project is more than just a job - it's a mission. We're tearing down walls to unleash the full potential of our people. Baltimore, ranked a top 2024 destination by the New York Times, is your backdrop as you join a dynamic and entrepreneurial team to reimagine the way Johns Hopkins works. We're not just simplifying processes and transforming technology - we're empowering people to focus on what matters most: research, teaching, patient care and community impact.
Does this sound like you?
- Thrive in fast-paced environments with daily new challenges and opportunities.
- Are passionate about simplifying complex systems to change people’s lives.
- Believe in transformation that empowers, not hinders, the front-line people.
- Have experience in process improvement, technology implementation, or project management.
- Enjoy analytical thinking and problem solving.
- Communicate clearly with a team.
- Possess a desire to grow and learn.
Joining Sightline means you’ll
- Work with cutting-edge technology.
- Join a collaborative team of experts in higher education and healthcare.
- Build new skills with a team that encourages creativity, innovation, and personal growth.
- Gain valuable experience and expertise in process improvement, technology implementation, and change management.
- Enjoy a competitive salary and benefits package that includes health insurance, retirement savings plans, telework options, and generous paid time off.
Become an architect of change and help shape the future of Johns Hopkins University and Medicine alongside a passionate team in Baltimore's vibrant hub.
Sightline is a multi-year initiative that leverages a cross-disciplinary, inter-entity team and hundreds of stakeholders in selecting and implementing the next ERP software platform for the Johns Hopkins enterprise, enabling broader operational transformation. Sightline’s scope includes business transformation related to processes, policies and other operating considerations that will impact employees working within administrative support functions as well as mission critical staff focused on teaching, research and patient care.
We are seeking a Director of Communications & Marketing who will report to the Executive Director of Change Management.
The Sightline program will be focused on change management and communications as it relates to changes in technology, policy, and process redesign. This role will be responsible for ensuring impacts of such changes and redesign efforts are well known, communicated, and understood throughout the Hopkins community by impacted stakeholders and cohorts.
The Director Communications & Marketing is a key member of the Sightline – Business Modernization Project’s Change Management team and provides leadership, oversight and management of the Project’s communications and marketing efforts.
The candidate plans, organizes, leads and directs multiple initiatives in support of the Change Management portfolio. The candidate possesses superior interpersonal, communications and collaboration skills to foster transparent and service-oriented relationships throughout the University and Health System. The candidate also supervises Communications Specialists on the project and works in an integrated manner with the other areas of the Change Management team, and the other functional teams on the project.
This role provides oversight to the operational, strategic, and support messaging for the Sightline project, defining a consistent voice for project, directing communications pacing, audience segmentation, and message delivery. The manager will strategically guide growth and maintenance of the Sightline website to ensure content serves project communications and engagement goals.
The director designs and executes promotional campaigns for Sightline activities, including in-person and virtual events that support the project’s change network and other project priorities/initiatives. This role identifies opportunities to recognize stakeholders, teams, and successes that highlight the accomplishments of the Sightline Project, and organizes information, writes press releases, and executes outreach to build awareness.
The Director must maintain close contact and collaboration with communications offices at the University and Health System in addition to cross-disciplinary teams working on Sightline, managing all communications and engagement related advisory committees, and establishing appropriate approval frameworks and governance for broad communications moments.
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