Senior Mgr, Global Promo Operations
AdobeAbout the role
The Opportunity
Join a team that works across Sales and GTM, to operationalize promotional and pricing initiatives, globally, across all offerings, for all of Adobe’s routes-to-markets. Lead a versatile team to develop, improve and maintain Promotional and Pricing programs supporting Adobe and its RTM/GTM teams. Support the team in addressing technical issues with promo offer creation, and delivery workflows, through outstanding mentorship. Guide the team to enhance processes and infrastructure.
What you’ll do:
- Manage an independent team supporting Adobe Sales and Marketing delivering promotional and pricing initiatives across different routes-to-market and offerings. This includes Adobe.com, ICX/Phones, Channel and Corporate.
- Partner with the Sales, Marketing, Finance, Product teams, Engineering, Fraud and Legal, to understand the promo and pricing delivery requirements.
- Own the end-to-end intake and governance pathway for promotions (from request intake through approvals), ensuring requests are complete, compliant, and ready for execution
- Run the cross RTM promo planning cadence (Promo Pod): consolidate promo asks, drive alignment, and operationalize outcomes into an executable promo plan and schedule.
- Partner with Analytics to enable evidence-based challenge/adjudication of promo proposals (e.g., cannibalization / switching insights).
- Guide Sales/GTM requester teams on requirements, documentation, and approval routing for the PAR (Pricing Action Request) process to reduce rework and prevent last‑minute issues.
- Ensure end-to-end operational readiness for promos across surfaces (e.g., Adobe.com + other routes-to-market), including workflow testing and dependency management.
- Coordinate all aspects of the key promotional initiatives globally to consistently achieve results in an ambiguous and changing environment. This includes large scale initiatives such as Black Friday/Cyber Monday, Back to School, etc.
- Be a major player in process improvement and a motivator for building mature processes. Build and maintain a central repository for planning and execution documentation including Confluence/Wiki, SharePoint, etc.
- Lead standardization and reusability efforts (templates, briefs, documented SOPs) to reduce cycle time and improve global consistency.
- Sponsor/drive automation initiatives (RPA/AI/API-first where applicable), translating operational problems into clear requirements and measurable benefits.
- Manage demand and prioritization across promo asks, balancing speed, risk, and value; establish visibility through simple dashboards/operational metrics.
What you need to succeed:
- Excellent verbal and written communication skills.
- Outstanding collaboration skills and ability to work across various business units and job levels to complete on a project with tight deadlines.
- Project / Program Management experience
- Strong program management rigor (plans, achievements, alignment) to deliver complex initiatives consistently.
- Strong understanding of various business process improvement methodologies. An appreciate of how Automation / RPA / AI can be used to improve processes, and where ‘keeping humans-in-the-loop’ is required
- Demonstrated controls approach (risk, audit readiness, governance), with ability to run structured approval workflows and ensure compliance requirements are met.
- Change Management: a strong Change Manager with tenacity to follow through till closure.
- Leadership: outstanding leadership and communications skills required to manage multiple teams, routes-to-market and programs simultaneously.
- Experience leading globally distributed teams and partners; strong global/cultural awareness.
- Technical expertise: Knowledge of Adobe systems and platforms required to operationalize promotional workflows and customer journeys for the individual and B2B businesses, across both direct and indirect routes-to-market, an advantage.
About Adobe
Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.
Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come fro
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