VP Commercial Excellence

Company Description

When it comes to being wild, we know a thing or two. We’re not afraid of trying something new or the hard work it takes to make it happen. It’s in our DNA. We’ve turned a family recipe into a new snacking category. And the wilderness into the world’s largest meat snack business, that’s still proudly family owned and operated.

We’re a company built by innovators, and are driven to not only satisfy your hunger, but to also feed your journey – whether that journey is on the road, on the run, at the campground, at the playground, in the office or in the moment. It’s a journey we share with you. It’s the journey forward of our people, of our communities, of our category…with a reverence for quality and an irreverence for the status quo.

At Jack Link’s Protein Snacks, we see every moment of every day as an opportunity to move forward, to forge new ground. To realize our vision of becoming the World’s #1 Protein Snack Company. We never give up. You never give up. Together, we keep going. Are you wild enough to join us?

Jack Link’s Protein Snacks is a global leader in snacking and the No. 1 meat snack manufacturer worldwide. Family-owned and operated with headquarters in Minong, Wisconsin, Jack Link’s Protein Snacks also has a large corporate hub in Downtown Minneapolis, Minnesota. The company is made up of over 4,000 passionate team members, across 11 countries, who share an uncompromising commitment to delivering awesome products and feeding the journey of those who move things forward. The Jack Link’s Protein Snacks portfolio of brands includes, Jack Link’s, Lorissa’s Kitchen, BiFi and Peperami.

Job Description

JOB SUMMARY

The Vice President of Commercial Excellence is responsible for developing and executing the company’s commercial strategy across Sales, Revenue Growth Management (RGM), Sales Planning & Analytics, and Category Management. This role will accelerate revenue growth, optimize pricing and promotional effectiveness, elevate sales execution, and improve commercial decision-making through data-driven insights. The position requires strategic vision, strong analytical and leadership capabilities, and deep cross-functional partnership to drive sustained commercial performance.

KEY RESPONSIBILITIES

• Develop and execute integrated commercial growth strategies that expand market share and deliver sustainable growth.
• Lead annual sales planning, channel strategy & trade strategy initiatives.
• Drive disciplined sales execution through standardized playbooks, sales processes, & forecasting.
• Lead RGM strategy across pricing, promotion optimization, trade investment, and mix management.
• Build advanced analytics capabilities to support forecasting, performance management, and strategic decision-making.
• Oversee data analysis (IRI/Nielsen, retailer POS) and insights.
• Lead category management to strengthen the company’s position with retail partners through insights-driven recommendations on assortment, shelving, pricing, and promotional strategy.
• Partner cross-functionally with Sales, Marketing, Finance, & Operations to align growth strategies and commercial initiatives.
• Champion a culture of continuous improvement, standardization, and innovation across the commercial organization.
• Perform other duties as assigned.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those a Team Member encounters while performing the essential functions of this job. The work environment is a plant/office setting with varying degrees of temperatures and noise levels. Exposure to manufacturing equipment movement and wet/slippery floors. However, the vast amount of work is conducted in a climate-controlled office. Travel may be required.  

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by a Team Member to be successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. 

While performing the duties of this job the Team Member is regularly required to sit, use hands and fingers, handle, or feel and talk or hear. The Team Member is occasionally required to stand, walk, and reach with hands and arms. The Team Member must occasionally lift and/or more up to 25 pounds. Specific vision abilities required by this job include close vision. 

Qualifications

• Bachelor’s degree in Business, Marketing, or a related field.  MBA or advanced degree preferred.
• Minimum of 10 years of experience in sales, sales operations, or commercial strategy. 
• 5+ years of experience in Consumer Package Goods (CPG)
• 5+ years of experience with IRI, Nielsen or