Manager, GI Content Creator
TakedaAbout the role
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Job Description
About the role:
Manage the end-to-end promotional content creation process for assigned therapeutic areas (TAs) by overseeing agency partnerships, ensuring compliance, and delivering high-quality, scalable assets that align with brand strategy and business objectives
How you will contribute:
Content Production Management: Coordinate the day-to-day execution of promotional content production across all channels, ensuring timely delivery of high-quality assets based on strategic input from Brand teams and direction from the Commercial Content Lead
Agency Collaboration: Act as the operational point of contact for content agency partners, managing day-to-day operations for content creation, adaptation, and derivative asset production, while ensuring adherence to quality standards and timelines
MLR and Compliance Support: Collaborate with the Promotional Review Team (PRT) to ensure all content undergoes appropriate review and complies with regulatory, legal, and compliance requirements and is Medically accurate
Workflow Coordination: Work with Agile Coaches and Brand teams to coordinate sprint-level workflows and handoffs, tracking capacity and progress to keep work moving and commitments on track
Data and Asset Management: Ensure proper tagging (by agency partners), organization, and management of content assets in digital systems to enable tracking and reporting
TA Familiarity: Rapidly develop a working knowledge of assigned therapeutic areas, brand strategy, and customer dynamics to ensure content decisions are contextually aligned and commercially relevant
Qualifications and essential experience, attributes, skills, and knowledge
Bachelor’s degree required; MBA or advanced degree preferred.
5–7+ years of experience in pharmaceutical/biopharma/healthcare marketing, communications, advertising
Experience working with promotional content and MLR review
Experience managing creation of:
HCP promotional materials
Digital assets
Sales rep materials
Email / CRM content
Websites or modular content
Strong project management, organizational, and communication skills.
Experience with budget management, vendor contracts, and financial oversight.
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