Senior Strategy Operations Manager (Travel Solutions) - TikTok Local Services

About the Team

With the mission of "Inspiring New Life and Helping Good Business", Local Services is committed to becoming the most trusted local services platform for users and partners. In Local Services, through POI, Video, LIVE, Search, and other various products, services and roles related to life are creatively connected, making the daily life experience richer, more unique and more innovative.



At the same time, Local Services creates an inclusive and fair healthy business environment, helping merchants, service providers, creators and other roles to continuously create revenue and improve efficiency.



We are on the lookout for a dynamic and strategic Travel Strategy Operations Manager to lead the development and execution of our overall Go-To-Market (GTM) strategy within the travel sector. The ideal candidate will have a deep understanding of the travel industry, strong analytical skills, and a proven track record in developing and implementing successful marketing strategies.



Responsibilities:

1. GTM Strategy Development: Develop and execute comprehensive GTM strategies for the travel industry, aligning with overall company objectives. Conduct analysis to identify market trends, customer needs, and competitive landscapes. Develop and implement targeted marketing campaigns to drive customer acquisition and retention. Collaborate with cross-functional teams to ensure seamless execution of GTM initiatives.

2. Industry Analysis: Stay up-to-date on industry trends, products, regulations, and emerging technologies. Monitor competitive activities and identify opportunities for differentiation. Conduct in-depth analysis of market data to inform strategic decision-making.

3. Performance Measurement: Analyze data to identify areas for improvement and optimize marketing efforts. Establish KPIs and track performance against goals.

4. Product Strategy: Define and refine the product roadmap for travel-related products and services. Conduct market analysis to identify new product opportunities and gaps in the market. Develop product positioning and messaging to effectively communicate value to external partners.