Business Development Manager-Retail Beverages
Beyond MeatAbout the role
Beyond Meat, Inc., otherwise known as Beyond The Plant Protein Company™, is a plant protein company offering a portfolio of plant-based products made from simple ingredients without GMOs, no added hormones or antibiotics, and 0mg of cholesterol per serving. Founded in 2009, Beyond Meat’s core products are designed to have the same taste and texture as animal-based meat while being better for people and the planet.
The Company’s brand promise, Eat What You Love®, represents a strong belief that there is a better way to feed our future and that the positive choices we all make, no matter how small, can have a great impact on our personal health and the health of our planet. By shifting from animal-based protein to plant-based protein, we can positively impact four growing global issues: human health, climate change, constraints on natural resources and animal welfare.
Job Description
Beyond Meat is seeking a driven and entrepreneurial Business Development Manager to support and accelerate the growth of Beyond Immerse, our emerging Ready-to-Drink beverage platform, throughout the Greater New York market.
This role will focus on driving execution at both the distributor and retail level while serving as a key connection point between Beyond Immerse, distribution partners, retailers, and internal leadership teams. The Business Development Manager will play a critical role in expanding distribution, increasing brand visibility, and driving profitable sales growth across Manhattan, Brooklyn, and the surrounding Greater New York territory.
The ideal candidate is highly organized, proactive, and energized by building an innovative brand within a fast-paced startup environment. This individual should be comfortable working independently, managing multiple priorities, and adapting quickly to evolving business needs while maintaining a strong focus on execution and results.
We are looking for a self-starter with a challenger-brand mentality who thrives in the field, builds strong relationships, and brings passion and urgency to every market visit.
TASKS, DUTIES, & GENERAL RESPONSIBILITIES
Drive sales growth and execution throughout the assigned Greater New York territory
Build profitable volume through expanded distribution, merchandising excellence, and strong promotional execution
Conduct route rides, crew drives, distributor market visits, and conduct influential accounts calls to strengthen retail execution and identify growth opportunities
Secure new points of distribution, displays, secondary placements, cold box opportunities, and incremental shelf space
Educate, motivate, and support distributor sales teams through scheduled trainings and regular market engagement
Ensure flawless execution of promotional programs, including displays, planogram compliance, point-of-sale placement, and feature activity
Analyze market trends, competitive activity, and sales performance to identify opportunities and recommend strategic actions
Collaborate cross-functionally with marketing and leadership teams to support launches, demos, sampling initiatives, and local market activations
Communicate market opportunities, execution updates, and challenges clearly and consistently to internal stakeholders
Continuously prioritize territory focus based on retailer initiatives, seasonal opportunities, promotional calendars, and new product launches
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