Director of Outreach and Recruitment for the Goldman Sachs 10,000 Small Businesses Program
LCTCSAbout the role
College: DCC
Department: Workforce Development & Education
Sub department: Workforce Development & Education
Type of Appointment: Unclassified - Administrative/Staff
Duties and Responsibilities: The Director will identify, develop, and cultivate partnerships with relevant stakeholders, such as business Chambers and associations throughout the region, entrepreneurship training programs, CDFIs and other lending institutions, industry associations, small business and entrepreneurship organizations, commercial corridor organizations in order to ensure robust participation and full enrollment in 10KSB peer learning cohort. The directorengages program alumni in recruitment opportunities and events to increase brand awareness. The director also coordinates communication with prospects, scholars, and alumni to assure consistency and frequency of key messaging for 10,000 Small Businesses and Delgado Community College. This position also maintains an updated calendar of outreach and alumni engagements for the program.
Responsibilities include but are not limited to:
● Generate an applicant funnel to meet or exceed the number of businesses required by the grant in each of 3 cohorts annually.
● Track and report to Executive Director and other program partners on outreach metrics, and yield for each event or outreach activity.
● Develop and execute a comprehensive outreach and marketing plan in order to attract a robust consistent pipeline of interested and eligible businesses to the program.
● Manage the recruitment process for each cohort, including follow-up and continual contact with interested applicants to get them to full completion of all stages of the application process.
● Work collaboratively with leadership and staff in order to leverage existing knowledge and relationships in the small business development arena.
● Develop and effectively manage relationships with key regional stakeholders in the entrepreneurship ecosystem who can contribute to the success of the program by promoting 10KSB to their eligible constituents.
● Utilize multiple methodologies to develop a strong pipeline including, but not limited to presenting, coordinating, and running information sessions, mini-mods, and other events; networking and attending events within the ecosystem to recruit program participants directly; using various forms of communication and marketing strategies including approved social media, direct mail, and the program website to promote the program.
● Utilize tracking system to identify and work with previous cohort applicants to complete all stages of the application process.
● Work closely with ICIC, a Goldman Sachs recruitment partner, and other 10KSB sites and team members in ensuring an effective recruitment strategy, consistent with the funder’s guidelines.
● Utilize approved program collateral and marketing tools, to promote the program.
● Identify regional networking events, venues, and activities targeting small businesses, and regularly attend these events; make presentations and staff 10KSB information tables.
● Work with the Alumni Manager to leverage alumni to recruit peers into the program, and to participate or host peer events promoting the benefits of the program.
● Identify and establish relationships that will enable the program to ensure participation rates among key targeted business owner populations including women-owned businesses, underserved community businesses, and other program targets.
Required Education: Bachelor's degree from accredited institution
Required Experience: •5 or more years of demonstrated success in the areas of business development, communications management, marketing, public relations, membership recruitment, alumni management, and/or community outreach
•Experience cultivating relationships with key stakeholders within the local entrepreneurial ecosystem
• Experience with business development and working with small businesses
• Proven success in building and maintaining client relationships
• Strong problem solving and organizational skills and attention to detail
• Excellent planning, organizational, communication and interpersonal skills
• Proficiency with MS Office tools (WORD, PowerPoint, Excel, e.g.) and a willingness to learn new tools (e.g., Salesforce, Zoom, etc.) and train team.
• Demonstrated ability to professionally and effectively deliver presentations to small and large groups.
• Proven ability to work in a diverse team environment and manage multiple tasks efficiently and effectively.
Ability to develop and oversee quality assurance measures to ensure program effectiveness.
•Ability to work a flexible schedule.
•High persona
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