Senior Data Solutions Engineer | Growth Marketing Team
DEPT®About the role
WHY DEPT®?
We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning, that with people across 20+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients' problems, no matter where you are in the world.
We believe strongly in developing capabilities across technology infrastructure, analytics, media planning & strategy, media buying, audience activation, creative, attribution, clean room, cloud, and ML/AI solutions. Utilizing these tools in concert with our clients’ business data, and our industry-leading agency thinking & proprietary technology, allows for cost savings and media efficiency, enables better personalization and measurement, and drives limitless growth. As an agency, we’re looking to scale our capabilities across platforms and products, ensuring our teams are supported from a resourcing, capabilities, and operational perspective.
About You
The future of digital media lies at the intersection of creative, media, content, data, and platforms. Understanding the impact of people, process, and technology on these pillars is critical for advancing our clients’ digital maturity and ensuring that we are making faster, smarter decisions to drive real business outcomes for our client roster. The ad-tech/mar-tech space is messy, and our goal is to simplify business challenges through best-in-class platform solutions.
The Senior Data Technology Engineer will own relationships with stakeholders and various client-side departments to oversee design, development, and utilization of data for digital analytics platforms such as Google Analytics and will assist with the management and implementation of DMPs, CDPs, MTAs, media tracking and tag management platforms. The ideal candidate will be able to lead projects and help support the team in the implementation, validation and ongoing support of various tracking and tag management platforms.
As a part of our Data Solutions team - we are looking for a candidate who is innately curious about the role that technology and AI plays in helping our clients meet the needs of change in today’s world. You believe that built-for-purpose solutions, not just platforms, are the way to tackle challenges around automation, media & creative activation, and measurement. In this role, you’ll have the opportunity to shape what a best-in-class Data Solutions practice will look like within a leading digital agency, and help lead the development of our partnership and collaboration with major tech players like Google, Amazon, Meta, among many others.
You’ll be responsible for:
- Distilling client business objectives into meaningful and purpose-built solutions
- Lead and own projects in their entirety, including, but not limited to, creating project plans and documentation, communicating progress and roadblocks to internal and external stakeholders, and seeing projects through to completion.
- Develop and execute a strategic roadmap for digital transformation, leveraging data and analytics tools to enhance operational efficiency, client satisfaction, and business growth
- Lead data onboarding processes, ensuring compatibility and effectiveness in digital campaigns.
- Configure and maintain tag management systems for optimal data capture and analysis via platforms such as but not limited to Google Tag Manager, Tealium, Segment, etc.
- Assist with technical/tag audits of clients websites and present findings/recommendations to stakeholders in a well-designed, clear and actionable fashion.
- Stay up-to-date with the latest trends, tools, and technologies in the advertising and digital marketing industry, particularly those related to ad-tech and mar-tech, cloud, creative, and analytics platforms
- Evaluate and enhance data quality, analytics capabilities, and reporting methodologies.
- Collaborate with clients to develop and refine data strategies, ensuring alignment with business objectives.
- Collaborate with cross-functional teams, including client partners, activation specialists, planning & strategy, and creative, to implement and integrate digital transformation initiatives effectively for DEPT clients
- Support and manage relationships with key vendors, ensuring optimal service levels and value for the agency
- Evaluate and select external vendors an
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