Director of Strategic Accounts - US Based
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BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
Job Description
The Waters Advanced Diagnostics Molecular Women’s Health Business Development Leader is responsible for driving new market development, customer acquisition, and revenue growth by identifying and executing high-impact commercial opportunities. This role focuses on expanding into new channels, partnerships, and customer segments, building scalable pathways for long-term growth.
Acting as a strategic growth driver, this position partners across Sales, Marketing, and Product teams to develop new business models, activate new partnerships, and accelerate adoption of Waters Advanced Diagnostics at-home and diagnostic solutions.
Key Responsibilities
New Market Development & Expansion
Identify, assess, and prioritize new markets, customer segments, and commercial opportunities to expand the Waters Advanced Diagnostics Molecular Women’s Health footprint.
Analyze market trends, competitive dynamics, and customer needs to uncover untapped growth opportunities
Develop and execute entry strategies for emerging channels (telehealth, retail health, end to end marketplaces)
New Business Creation & Customer Acquisition
Drive net new business opportunities by building and executing targeted acquisition strategies
Lead the development and execution of customer contracts to generate incremental revenue
Own the end-to-end business development lifecycle from opportunity identification through deal closure
Strategic Partnerships Development
Establish and grow strategic partnerships across healthcare ecosystems, including telehealth, retail health, and distribution partners.
Build executive-level relationships with key stakeholders to co-create innovative business models and growth initiatives
Identify and activate non-traditional partnerships that expand reach and unlock new revenue streams
Drive sales and marketing support as needed
Match new partnerships with existing customers to drive growth opportunities
Go-to-Market Strategy & Innovation
Partner with cross-functional teams to design and execute go-to-market strategies for new offerings and markets
Shape value propositions and commercialization strategies tailored to new customer segments
Support new product launches with a focus on rapid adoption and market penetration
Pipeline Development & Performance Management
Build and manage a robust pipeline of new business opportunities aligned to growth targets
Track and optimize key metrics including pipeline growth, conversion rates, and revenue outcomes
Leverage data and analytics to continuously refine market entry and acquisition strategies
Strategic Planning & Insight Generation
Contribute to annual and long-term strategic planning by identifying growth drivers and market opportunities
Translate insights into actionable strategies that influence investment and prioritization decisions
Provide regular updates to senior leadership on market trends, performance, and emerging opportunities
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