Global Product Marketing Director, Cardiac Rhythm Management (CRM)

Additional Location(s):  N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance

At Boston Scientific, we’ll give you the opportunity to harness all that’s within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we’ll help you in advancing your skills and career. Here, you’ll be supported in progressing – whatever your ambitions.                

 

About the role:
The Global Marketing Director leads the marketing team for Boston Scientific’s next generation (NG) Cardiac Rhythm Management implantable device platform. This is a critical business leadership role with responsibility for creating and delivering on the plan to commercialize this NG device platform in global CRM markets over a multi-year period.

The Global Product Marketing Director will be based in Arden Hills, MN.  This is a hybrid role with expectations of being on-site at least 3 days per week.
 

Your responsibilities will include:

• Lead all aspects of Global Marketing for the commercialization of BSC’s next generation CRM device platform while working collaboratively with cross-functional partners across the organization.
• Attract, develop and lead direct reports.  Set an inspirational mission, vision, goals and accountabilities for the marketing team. Foster diverse and inclusive teams that live the BSC core values. 
• Actively coach and mentor organizational talent by creating opportunities for challenge and skill advancement, with appropriate reward and recognition. Develop succession plans and long-range organizational plans.
• Oversee global marketing execution to ensure critical business objectives are measured and achieved.  Makes and executes operational decisions with a strategic perspective.
• Works across all regions and geographies to successfully commercialize the next generation platform.   Coordinates strategies, action plans and communication across the global regions as well as other marketing stakeholders (priorities, sequence, timing) to optimize impact, ensure customer satisfaction and deliver on targets.  
• Influence and leverage internal and external relationships toward stated goals.  Communicate opportunities and business needs clearly and negotiate necessary functional and/or senior management resources commensurately.  
• Foster and leverage industry relationships with key physicians, customers, government, societies, company partners and others to further franchise/division goals.  Facilitate team's development of these relationships. Serve as a resource/subject matter expert to senior management.
• Ensure a learning mindset among team members and foster continuous improvement approach to the business, products, people and processes.  Understand future business needs and set expectations for excellence accordingly (skill set, product, or process).   Drive change by establishing priorities, then developing plans defining roles and accountabilities for improvement, and metrics for evaluating success.
• Ensure creation of dashboards to track and report marketing/launch performance, overseeing the collection and utilization of performance data to inform progress and guide optimization. Develop and defining tools/processes for tracking performance of existing investments against plan
• Directs and controls the activities and budget of one or more functional areas, divisions, product groups and/or operations.

 

Required qualifications:

• Bachelor’s degree and 12+ years of professional experience 
• 8+ years’ experience in complex commercial program management or team leadership in med technology, pharma or biotech
• Executive presence and ability to influence across multiple levels
• Strong business acumen, fact-based decision making, and ability to quickly ramp up on new technologies and associated business opportunities.

Preferred qualifications: 

• Cardiac Rhythm Management experience 
• Advanced education such as Master of Business Administration degree
• Global marketing and product launch experience
• Understanding of all disciplines of marketing, marketing strategy, commercial/sales process & operations
• Medical device field sales experience
• Significant collaboration and demonstrated success in working across a global, matrixed organization
• Pricing, contracting experience in US Market
• Experience with administrative customers in US market
• Familiarity with digital, marketing/demand gen, medical education

 

Req