Senior Content Designer (Conversational)
HumanaAbout the role
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Humana is committed to innovative digital experiences that improve our members’ quality of life and enrich the interactions they have with us.We are looking for an experienced content designer who is passionate about conversational experiences and the critical role they play in customer experience. As a member of Humana's Consumer Digital team, you will be responsible for defining and creating content for conversational interfaces including virtual assistants, chatbots, IVRs and other self-service or conversational AI solutions that ensure people get the information they need to successfully choose and use their plans.
By partnering with leaders from business, research, design, technology, marketing, legal and compliance, you will ensure we get the right information, in the right ways, at the right times to audiences that include consumers, members, providers, employers and agents.
As a content designer, you will:
Define, create and manage content for IVA and IVR experiences, including dialogue, prompts, error messaging and navigation, ensuring clarity, accessibility and alignment with user needs and business goals
Create content strategies and collaborate on information architecture, systems of words, content types and voice and tone to ensure content is aligned to established audience and business objectives, research insights, brand standards, legal and compliance requirements, accessibility best practices and digital standards
Collaborate with other UX experts on content organization, navigation, site maps and information architecture
Seek simplicity, distilling complex concepts into clear, concise and contextual content and taxonomies
Regularly audit and inventory content to identify gaps in quality, compliance, standards and branding
Continuously refine conversational content based on user feedback, analytics and testing, while adhering to accessibility, compliance and brand standards.
Maintain Humana digital content guidelines, standards, tools and processes
Use your skills to make an impact
Required Qualifications
Bachelor's Degree in Design, Communications, English, Journalism or similar field
At least 5+ years of content design, content strategy and UX writing experience
Proven track record of designing accessible, scalable and user-centered content conversational experiences, ensuring clarity, engagement and seamless interaction
Advanced organizational skills with attention to detail, capable of handling multiple projects simultaneously and able to move between strategic and tactical work
Excellent verbal, written and presentation skills
Experience working with varied stakeholder teams including subject matter experts, content reviewers, editors and legal and compliance professionals
Portfolio is required with application and resume
Preferred Qualifications
Experience working in a regulatory environment that requires legal and compliance oversight
Experience with collaboration and agile technology, such as Jira
Work-At-Home Information
To ensure Home or Hybrid Home/Office employees’ ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria:
At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested.
Satellite, cellular and microwave connection can be used only if approved by leadership.
Employees who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi-weekly payment for their internet expense.
Humana will provide Home or Hybrid Home/Office employees with telephone equipment appropriate to meet the business requirements for their position/job.
Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.
Scheduled Weekly Hours
40Pay Range
The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etApply for this role
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