Livestock Marketing Operations Manager, Precision Animal Health
ZoetisAbout the role
Livestock Marketing Operations Manager - Precision Animal Health
Precision Animal Health (PAH) is seeking a Livestock Marketing Operations Manager to lead end-to-end marketing operations across our beef and dairy portfolios. This role serves as the operational backbone of the Livestock Marketing team, driving projects to completion through cross-functional coordination, agency management, budget oversight, and sales enablement. The ideal candidate combines strong project management discipline with the ability to translate technical animal health expertise into clear, compelling customer-facing materials.
This is a full-time position reporting into the PAH Livestock Marketing leadership.
Key Responsibilities:
Agency and Vendor Management
- Serve as primary point of contact for Bader Rutter (agency of record) and FWD, managing workflow, timelines and strategic alignment
- Manage contracted creative resource (Inman Creative), including workload prioritization and deliverable quality
- Ensure all external partners adhere to brand standards, compliance requirements and project deadlines
- Budget and Financial Management
- Own and manage the Livestock Marketing budget, including forecasting, tracking and spend reporting
- Track POs, invoices and vendor payments through internal systems in coordination with finance and procurement
- Monitor paid media budgets and performance, ensuring optimization recommendations are documented and actioned
Sales Enablement
- Drive Beef Team sales enablement, developing tools and assets that empower the field sales organization
- Translate technical product knowledge into customer-ready messaging such as sales decks, one-pagers, FAQs and use-case sheets
- Align messaging with commercial strategy across beef and dairy portfolios
- Marketing Project Management
- Plan, manage and deliver marketing projects from brief through distribution across the full livestock portfolio
- Coordinate cross-functional stakeholders, agencies and vendors; create timelines, manage risks and maintain speed to market
- Manage tasks in Asana including assignments, due dates, dependencies and status tracking
- Review Coordination and Compliance
- Manage Marketing Legal and Regulatory Review through defined stage gates and approvals
- Maintain trails of feedback, redlines and final approvals across all deliverables
Earned and Paid Media
- Oversee earned media engagements including outreach coordination, briefing materials and press responses
- Manage paid media buys with agency partners, including brief development, asset readiness and flight scheduling
Qualifications:
Required
- 5+ years of experience in marketing operations, project management, or marketing management, preferably within animal health, agriculture, or life sciences
- Demonstrated experience managing external agencies and creative vendors
- Proven ability to manage marketing budgets with financial rigor and accountability
- Strong project management skills with experience using tools such as Asana or similar platforms
- Excellent written and verbal communication skills, with the ability to translate complex technical content into clear, customer-facing materials
- Experience developing sales enablement content and partnering with commercial teams
- Strong organizational skills with the ability to manage multiple projects simultaneously and adapt to shifting priorities
Preferred
- Experience in the livestock or animal health industry, with familiarity across beef and dairy segments
- Background in managing paid and earned media programs
- Experience navigating legal and regulatory review processes for marketing materials
- Familiarity with procurement and finance workflows related to vendor management
- Bachelor’s degree in Marketing, Communications, Agriculture, Animal Science, or a related field
Core Competencies
- Operational Excellence — Brings rigor, structure, and accountability to every project and process
- Cross-Functional Leadership — Effectively influences and coor
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