2025 Summer Intern - Performance and Racing Marketing

Job Description

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE.

Work Arrangement:

Hybrid: This role is categorized as hybrid. This means the successful candidate is expected to report to Warren, MI three times per week, at minimum.

The Team: 

Working for General Motors means leading the way for world-class vehicles and technology. The Marketing team consists of many fields including Global Marketing, Brand Marketing, Product Marketing, Motorsports, Advertising, Content Development, Digital, Media and Experiential. This specific role is with Motorsports Marketing, whose overall objective is to influence opinion, consideration, and recommendation among core motorsports fan audiences while promoting Chevrolet cars, trucks, performance parts and accessories. 

What You’ll Do:  

As a vital part of the team, you will have an opportunity to help with key projects that support our objectives, across all our race categories including NASCAR, INDYCAR and Sportscar. Projects include supporting execution of trackside activations, developing future strategies and support of Team Chevy social channels.  You will work cross-functionally and be a key team member in a fast-paced and highly engaging environment. 

How You’ll Make an Impact:

• Monitor Motorsports trends and keep relevant team advised  

• Support marketing operations at race events 

• Support Team Chevy social platforms   

• Help develop strategy around activation plans, asset usage and on-site tactics

• Ability to travel

• A love for racing!

Additional Job Description

Required Qualifications: 

• Pursuit of a Bachelor's degree in one of the following areas: Marketing, Advertising, Marketing Research, Data Analysis and Analytics, Performance Marketing, Marketing Tech or related degree

• Must be graduating between December 2025 and May 2028

• Able to work fulltime, 40 hours per week

What will give you a Competitive Edge (Preferred qualifications) 

• Demonstrates leadership in field of study, extra-curricular activities, or service organizations 

• Consistently demonstrate innovative thinking that is customer-centric 

• Outstanding interpersonal and relationship leadership skills to effectively collaborate with varying levels of the organization 

• Excellent written and verbal communication skills and the ability to distill sophisticated subjects to a wider audience 

• Partnership and teamwork skills and ability to learn from and share knowledge with co-workers  

• Excellent project management skills with a proven track record of balancing multiple projects at a time 

Start dates for this internship role are May & June of 2025.

Compensation:

• The salary range for this role is $3,800 - $5,400 monthly, dependent upon class status and degree.

• GM will provide a one-time lump sum taxable stipend payment to eligible students selected for the 2025 Student Program.

What you’ll get from us (Benefits):

• Paid US GM Holidays

• GM Family First Vehicle Discount Program

• Result-based potential for growth within GM

• Intern events to network with company leaders and peers

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us 

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

Diversity Information

General